YOTRIO(SZ:002489)2022-12-08 01:08Group 1: Company Overview - The company primarily focuses on the European and American markets, with a stable business model and seasonal sales peaks in November and May [1] - The company signs annual contracts and locks in exchange rates with banks, ensuring stable profits [1] Group 2: Market Position and Brand Strategy - The company mainly operates under ODM, with a small proportion of its own brands; the European market features the MWH brand, while the domestic market includes MWH and Shanghai Youxiang [3] - The domestic market is experiencing noticeable growth, although it remains fragmented and small [3] Group 3: Industry Barriers - Key barriers include annual contract signing, significant short-term capital needs, lengthy supermarket channel development (approximately 4 years), strict supplier qualification, and high design and R&D requirements [4] Group 4: Strategic Partnerships - A partnership with Qijia.com was formed, where the company provides financial support while Qijia.com offers technical support, leading to the sale of leisure furniture products [2] - An investment of 40 million was made in a collaboration with Star Closet, transitioning to equity and establishing a Star Home project that utilizes image recognition technology for product matching [5]