盛通股份(002599) - 2017年9月7日投资者关系活动记录表

Group 1: Company Overview - The company is Beijing Shengtong Printing Co., Ltd., with the stock code 002599 [1] - The investor relations activity took place on September 7, 2017, at the Asian Games Village Library Building [2] Group 2: Business Model and Operations - Each LeBo Education store employs approximately 10 staff members, including 5-6 teachers and 1-2 administrative personnel [2] - The main customer acquisition channel is ground promotion, with online channels accounting for about 10% [4] - The average fee for a beginner course is around 7,000 RMB per year, covering 32 classes [4] Group 3: Financial Insights - Labor costs represent 40%-50% of a single store's maximum expenses, while rent accounts for 15%-20% [4] - The company expects to pay approximately 6 million USD for equipment procurement to the Korean LeBo this year [4] - New stores are projected to break even within two years [4] Group 4: Customer Retention and Staff Qualifications - The renewal rate for LeBo courses can reach 70%-80% [5] - 70% of LeBo teachers hold at least a bachelor's degree, with rigorous internal training for new course instructors [5] Group 5: Market Position and Future Plans - LeBo Education views LEGO products positively but believes it has advantages in channels and services [5] - The company is actively exploring opportunities in quality education sectors such as sports, arts, and music [5] - There are no current barriers to expanding B-end business, with ongoing diversification of product channels [6] Group 6: Franchise Management - Strict selection criteria are in place for franchisees, including financial strength and industry experience [6] - The company has mechanisms to manage franchisees, including training and oversight [6] - If a franchise does not perform well, the company offers a development period and may assist with transfer or buyback [6] Group 7: Store Distribution - Directly operated stores are located in urban areas of first and second-tier cities, while franchise stores are in suburban areas and third to fourth-tier cities [7] - Special classes are organized during summer and winter breaks, including domestic summer camps and international study tours [7]