Beijing Shengtong Printing (SZ:002599)2022-12-06 08:31Group 1: Company Overview - The company is Beijing Shengtong Printing Co., Ltd., with stock code 002599 [1] - The investor relations activity took place on December 9, 2016, in the company's conference room [2] Group 2: Business Performance - The company has opened 79 direct-operated stores and 136 franchise stores in 2016, aligning with its plans [3] - By 2019, the company aims to have 117 direct-operated stores and 260 franchise stores [3] Group 3: Financial Structure - Employee salaries account for approximately 45% of total costs, while rent constitutes about 15%, and the remaining 40% is for teaching materials and other expenses [4] - The company has a four-year lock-in period for 60 key management and core staff who participated in the fundraising [3] Group 4: Market Position and Strategy - The robot training market is estimated to be between 10 billion to 15 billion RMB, with around 13,000 training stores nationwide, and the company's market share is approximately 1% [4] - The company has invested in Korean LeBo, acquiring an 18% stake, with the Korean market share exceeding 50% [4] Group 5: Educational Trends and Policies - The Ministry of Education's guidelines indicate a growing emphasis on STEAM education and innovative teaching methods, with a focus on enhancing students' comprehensive abilities [5] - By 2019, the evaluation of students will increasingly consider comprehensive qualities rather than solely exam results, reflecting a shift in educational standards [6]