DAOMING(SZ:002632)2022-12-04 09:48Financial Performance - In 2019, the company achieved total revenue of 1.39 billion yuan, a year-on-year increase of 16.23% [3] - The total profit was 231 million yuan, a decrease of 8.27% year-on-year [3] - Net profit attributable to shareholders was 198 million yuan, down 3.50% year-on-year [3] - The net profit after deducting non-recurring gains and losses was 142 million yuan, a decline of 17.97% year-on-year [3] Key Growth Drivers for 2020 - The sales revenue from license plate film and semi-finished products reached 255 million yuan in 2019, growing by 30.10% and capturing nearly 30% market share [4] - Reflective fabric sales generated 149 million yuan, a 15.95% increase, while reflective clothing sales were 81 million yuan, down 14.40% [4] - The prism reflective film achieved sales of 267 million yuan, a growth of 46.79% [4] - Aluminum-plastic film sales reached 51.09 million yuan, up 19.65% year-on-year [5] Market Impact and Challenges - The overseas market generated sales of 314 million yuan in 2019, accounting for 22.6% of total revenue [6] - The pandemic has negatively impacted overseas operations and demand for road safety materials [6] - The company faces challenges in the LCD TV and display panel industry due to increased competition and declining prices [5] Future Market Potential - The total market for license plates in China is estimated at 7.5-8 billion yuan, with a potential market size of 45-50 billion yuan for new energy vehicle plates [6] - The company aims to expand its market share in both domestic and international markets, particularly in reflective materials and safety products [6] Financial Strategies for 2020 - The company plans to enhance cash flow through the pre-sale of properties in the small and micro park project [6] - Increased focus on sales collection and operational cash flow is expected to improve financial stability [6]