西麦食品(002956) - 2023年5月12日投资者关系活动记录表
SEAMILD FOODSSEAMILD FOODS(SZ:002956)2023-05-12 12:18

Market Position - The company is recognized as the leading oat grain brand in China, with both offline and online sales ranking first in the industry [2][6]. - The market share for the company's online business is reported to be the highest across various platforms, including Douyin and Kuaishou [3][6]. Financial Performance - The company plans to distribute a cash dividend of 2.69 CNY per 10 shares, with a total cash dividend payout since its listing in 2019 amounting to 248 million CNY, representing 62.97% of the net profit during that period [2][5]. - Online business revenue accounts for over 20% of the company's total revenue [6]. Product Development - In 2022, the company launched over 70 new SKUs, contributing more than 100 million CNY in sales growth [5]. - The company is set to introduce new health food products, including probiotic protein powder and ready-to-eat oatmeal, to meet diverse consumer needs [5]. Strategic Initiatives - The company is actively expanding its presence in the snack channel, achieving over 80% coverage in terminal outlets [3]. - Future strategies include product innovation and channel expansion, focusing on health-oriented food products and leveraging emerging offline channels [4][5]. Vision and Market Outlook - The company's vision is to become a benchmark in the industry and a century-old enterprise, aiming for a revenue target of 10 billion CNY [4]. - The overall market potential for the oat industry in China is projected to reach 40-50 billion CNY, driven by increasing consumer health awareness [4].