Rastar(SZ:300043)2022-12-03 09:52Group 1: Game Business Overview - The company has established a leading position in the SLG strategy game vertical, with the game business accounting for over 50% of total revenue in 2017 [2] - The key product "Three Kingdoms Heroes: The Overlord's Era" maintained a monthly revenue of 50-60 million after a peak period of over 100 million [2] - The first quarter's key product "The Era of the Sky" achieved over 100 million in revenue within the first 30 days, validating the company's game publishing capabilities [2] Group 2: Future Game Development Strategy - The company plans to focus on internationalization, series development, and brand building for future game projects [4] - Upcoming products include "The Era of the Sky," "Return to Civilization," "The Night of the Tang Dynasty," and "The Last King of the World" [3] - The company aims to leverage cross-industry IP incubation with film and animation, exemplified by the upcoming release of the film IP "The Night of the Tang Dynasty" in summer 2018 [3] Group 3: Toy Business Performance - The toy business achieved a gross margin of 36.85% in 2017, an increase of 1.27% [3] - The company's toy brand "RASTAR" has established trademark rights in over 50 countries and regions, securing more than 35 licenses from well-known automotive brands [3] - In January 2018, the company signed a six-year exclusive global licensing agreement with BMW, becoming the sole global licensee for dynamic car models and children's bicycles [3] Group 4: Football Club Operations - The value of the Spanish football club reached 105 million euros by the end of December 2017, showing significant improvement [4] - The club's youth training system has produced 57 players currently active in top European leagues [4] - The club has established international football schools in the USA, Algeria, Oman, and Japan, with a total of 800 students globally [4] Group 5: Financial Performance and Market Position - In 2017, the game business generated over 1.3 billion in revenue, while the toy and sports businesses each contributed around 600 million [6] - The company faces a competitive environment where Tencent and NetEase together hold over 70% market share [5] - The company remains optimistic about the growth of the Chinese gaming market and is focused on niche product lines in SLG and anime genres [5]