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安利股份(300218) - 2023年11月23日投资者关系活动记录表
300218ANLI(300218)2023-11-23 13:36

Market Trends and Product Advantages - The global market is increasingly demanding green, low-VOC, and low-carbon products due to stricter environmental regulations and heightened consumer awareness [1] - Water-based, solvent-free, and silicone-based materials are gaining traction as eco-friendly alternatives to traditional materials like PVC and textiles, with significant growth potential in furniture, automotive, and electronics sectors [1][2] - Silicone-based materials offer superior tactile properties, durability, and eco-friendliness, making them ideal for furniture and interior decoration applications [2] - Water-based and solvent-free products are accelerating the replacement of traditional materials like leather and PVC, with each product category having unique advantages and growth opportunities [2] Company's Competitive Edge - The company has been a pioneer in water-based and solvent-free technologies for over a decade, with mature production capabilities and a strong market position [2] - Key advantages include advanced R&D in new technologies (water-based, solvent-free, bio-based, silicone-based, and recycled materials), state-of-the-art equipment, and a strong foothold in emerging markets like electronics and automotive interiors [2] - The company focuses on high-margin, high-tech, and high-value-added products, with a steady increase in average product prices [3] Automotive Sector Expansion - The company has secured partnerships with major automotive brands like Toyota, Great Wall, XPeng, and BYD, with BYD being a significant revenue contributor [3] - Automotive interior products are expected to show rapid growth in the coming years, with a low base and high growth rate anticipated for 2023 and 2024 [3] - Entry into the automotive sector is challenging, requiring 1-2 years for certification, development, and production, with high customer loyalty and low supplier turnover [4] Future Strategy - The company aims to focus on its core business, emphasizing specialization, branding, and scale, while driving innovation and transitioning to higher-margin products [4] - The strategy includes enhancing the proportion of high-margin, high-tech, and high-value-added products, improving operational efficiency, and delivering better economic, ecological, and social outcomes [4]