Financial Performance - The total revenue for the fiscal year 2023 was SGD 48,201,000, a slight decrease of 0.04% compared to SGD 48,218,000 in fiscal year 2022[37]. - Gross profit for fiscal year 2023 was SGD 13,092,000, down 15.8% from SGD 15,552,000 in the previous year[37]. - The company reported a net loss of SGD 1,081,000 for fiscal year 2023, compared to a profit of SGD 1,901,000 in fiscal year 2022[37]. - The expected credit loss under the impairment model increased significantly to SGD 3,214,000 from SGD 327,000 in the previous year[37]. - The total comprehensive loss for the year was SGD 3,934,000, compared to a comprehensive income of SGD 1,836,000 in the previous year[37]. - Basic and diluted loss per share for fiscal year 2023 was SGD (0.2), compared to earnings of SGD 0.1 per share in fiscal year 2022[37]. - The company recorded a net loss attributable to equity shareholders of approximately SGD 1.6 million for the year ended June 30, 2023, compared to a profit of approximately SGD 1.1 million for the year ended June 30, 2022, primarily due to an increase in impairment losses under the expected credit loss model from SGD 0.4 million to SGD 3.4 million, a rise of approximately 750%[39][53]. - Total revenue remained stable at approximately SGD 48.2 million for both the year ended June 30, 2023, and the year ended June 30, 2022[43]. - Revenue from search engine marketing services slightly decreased by approximately 2.3% from SGD 19.5 million to SGD 19.1 million[43]. - Revenue from online e-commerce platform operations increased by approximately 1.5% from SGD 23.7 million to SGD 24.1 million, reflecting a slow recovery from COVID-19 in China[43]. - Social media marketing services revenue increased significantly by approximately 16.4% from SGD 1.3 million to SGD 1.5 million, attributed to successful targeted search engine optimization strategies[45]. Market Trends and Strategic Focus - The company faced challenges in the 2023 fiscal year, including changes in market conditions, rising operating costs, and impairment losses, impacting profitability and financial performance[7]. - The core service of search engine marketing in Singapore and Malaysia slightly shrank, reflecting a shift in consumer preferences towards social media marketing services[8]. - Social media marketing services saw significant growth of 16.4%, enhancing clients' online visibility and improving their reach to target customers[8]. - The company has expanded its market presence beyond Singapore, Malaysia, and China to various commercial hubs across Asia, aiming to capture growth opportunities in emerging markets[34]. - The company has diversified its service offerings, including expanding into social media platforms like Douyin[34]. - The company plans to leverage its established foundation and expertise to drive sustainable growth and success in the coming year[34]. - Future outlook includes a focus on innovation, embracing emerging trends, and exploring opportunities in artificial intelligence and fintech[9]. - The company plans to continue investing in teams, technology, and infrastructure to maintain its leading position in the industry[9]. Corporate Governance and Management - The board consists of seven directors, with non-executive and independent non-executive directors accounting for 57% of the board members[85]. - The company held at least four board meetings in the fiscal year, with all directors attending the annual general meeting[92]. - Independent non-executive directors have confirmed their independence in accordance with listing rules, ensuring compliance with governance standards[89]. - The company encourages continuous professional development for all directors, with various training activities undertaken during the fiscal year[90]. - The board is responsible for overseeing the group's operations and financial performance, ensuring effective internal controls and risk management systems[84]. - The company has established several board committees to monitor operational and financial performance[84]. - The chairperson and CEO, Ms. Zhang, is a sibling of executive director Mr. Zhang, ensuring a balance of independence and oversight[86]. - The board has a strong independent element, allowing for effective independent judgment in decision-making[84]. - The company has a structured approach to board meetings, providing adequate notice and documentation to facilitate informed decision-making[91]. - The board's composition meets the regulatory requirement of having at least three independent non-executive directors[88]. - The board has adopted a diversity policy and aims to maintain a balanced skill set and diverse perspectives among its members, with two female directors and two women in senior management positions as of June 30, 2023[95]. - The board's independent mechanism ensures strong independent elements and the absence of conflicts of interest among independent non-executive directors, who do not hold cross-directorships or significant connections with other companies[97]. - The audit committee held two meetings during the year, reviewing the company's annual performance and internal control procedures[105]. - The remuneration committee conducted three meetings to review the compensation of directors and senior management, providing recommendations for approval[108]. - The nomination committee is responsible for ensuring the board's composition aligns with governance standards, with three independent non-executive directors currently serving[110]. - The board believes the current arrangement of having the same individual serve as both chairperson and CEO is beneficial for the company and its shareholders[100]. - The board's diversity policy is reviewed annually to ensure its effectiveness and may be revised as necessary[95]. - The company is committed to maintaining gender diversity in its recruitment and selection processes for employees[96]. - The board has established three committees: the audit committee, remuneration committee, and nomination committee, to oversee specific areas of the company's affairs[101]. - The Nomination Committee held three meetings during the year to review the composition of the board and assess the independence of non-executive directors[114]. Social Responsibility and Employee Engagement - The company is committed to corporate social responsibility, actively engaging in various social and environmental initiatives while striving for financial revenue[9]. - The company donated approximately SGD 13,711 during the fiscal year 2023 for charitable activities, significantly up from SGD 300 in the previous fiscal year[180]. - Employee development is emphasized, with training programs and team-building activities organized to enhance overall efficiency and employee loyalty[169]. - The company has 94 employees as of June 30, 2023, down from 125 employees in the previous year, with total employee compensation around SGD 8.4 million[74]. - As of June 30, 2023, the gender ratio of employees (including senior management) is 36.2% male and 63.8% female, indicating a commitment to gender diversity[96]. Risk Management and Compliance - The company has established procedures for handling and disclosing inside information in compliance with relevant regulations[138]. - The company has implemented a whistleblower policy to maintain high standards of transparency and accountability[124]. - The company regularly reviews and updates its anti-corruption and whistleblower policies to comply with applicable laws and industry best practices[123][125]. - The board of directors is responsible for evaluating and determining the nature and extent of risks acceptable to the company in achieving strategic objectives[136]. - An independent internal control consultant was appointed to assess the internal control system, including financial, operational, and compliance monitoring[136]. - The board believes that the risk management and internal control systems are adequate and effective, with annual reviews planned[137]. - The group has not identified any significant violations of relevant laws and regulations concerning its business operations[166]. - The group faces foreign currency risk due to contracts signed in RMB, with no current foreign currency hedging policy in place[162]. - The company acknowledges the potential adverse impacts of social, political, economic, and legal developments in China on its business and operating performance[163]. Future Plans and Investments - The company has committed but unallocated capital expenditures of SGD 1,903,000 for technology infrastructure development in 2023, slightly up from SGD 1,885,000 in 2022[72]. - The company plans to allocate funds primarily towards strengthening its technological infrastructure due to the time required to identify suitable alternative suppliers[191]. - The net proceeds from the listing amount to approximately HKD 92 million, with planned uses including strengthening technical infrastructure and acquiring a website development and hosting company[186]. - The company plans to utilize HKD 58.2 million (63.3% of net proceeds) for strengthening technical infrastructure, with expected utilization by Q4 2024[186]. - An additional HKD 26.2 million (28.5% of net proceeds) is allocated for the acquisition of a website development and hosting company in Johor Bahru, Malaysia[186]. Shareholder Communication and Engagement - Shareholders can propose motions for discussion at the annual general meeting by submitting written requests to the board or company secretary[145]. - The group has conducted a review of its shareholder communication activities and is satisfied with the implementation and effectiveness of its communication policy[154]. - The group has implemented and announced its fair disclosure policy, committing to widely and publicly disclose information through financial reports and the company's website[31]. - The group strictly prohibits the unauthorized use of confidential or insider information[31]. - The group has established procedures to respond to external inquiries regarding its affairs, with only executive directors authorized to communicate with individuals outside the group[31].

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其 準確性或完整性亦不發表任何聲明，並明確表示，概不對因本公告全部或任何部份內容 而產生或因倚賴該等內容而引致的任何損失承擔任何責任。 AM GROUP HOLDINGS LIMITED 秀 商 時 代 控 股 有 限 公 司 （於開曼群島註冊成立的有限公司） （股份代號：1849） 截至二零二三年六月三十日止年度 全年業績公告 財務摘要 收益 與截至二零二二年六月三十日止年度約48.2百萬新加坡元比較，截至二零二三年六月 三十日止年度的總收益維持穩定，約為48.2百萬新加坡元。來自附屬公司的收益與去 年比較亦同樣保持平穩。 毛利率 總體毛利率由截至二零二二年六月三十日止年度約32.3%下跌約5.1%至截至二零二三 年六月三十日止年度的27.2%，主要是由於直接人力成本上升令服務成本上升所致。 權益股東應佔虧損 截至二零二三年六月三十日止年度，本公司權益股東應佔虧損約為1.6百萬新加坡元， 而截至二零二二年六月三十日止年度則為本公司擁有人應佔純利約1.1百萬新加坡元， ...

Financial Performance - The group's revenue for the reporting period was SGD 23.7 million, a decrease of 30% compared to the same period last year[8]. - Gross profit for the reporting period was SGD 6.7 million, down 42.2% year-on-year[9]. - Profit for the period was SGD 2.1 million, a decline of 63% compared to the previous year, primarily due to a decrease in revenue from online platform management services from approximately SGD 21.0 million to SGD 11.5 million[10]. - The gross profit margin decreased from approximately 34% to 28%[10]. - The total comprehensive income for the period was SGD 733,000, significantly lower than SGD 5.9 million in the previous year[12]. - Basic and diluted earnings per share were SGD 0.20, down from SGD 0.55 in the previous year[12]. - The company reported a profit of SGD 1,608,000 for the six months ended December 31, 2022, a decrease of 64.7% from SGD 4,434,000 in the previous year[19]. - The total comprehensive income for the six months ended December 31, 2022, was SGD 507,000, significantly lower than SGD 4,662,000 for the same period in 2021[19]. - The group reported a total segment profit of SGD 6,731,000 for the six months ended December 31, 2022, down 42.3% from SGD 11,586,000 in the same period of 2021[43]. - The company reported a net profit of SGD 1.61 million for the six months ended December 31, 2022, down 63.8% from SGD 4.43 million in the same period of 2021[67]. Revenue Breakdown - The company's revenue for the six months ended December 31, 2022, was SGD 23,740,000, a decrease of 30.3% compared to SGD 34,026,000 for the same period in 2021[28]. - Revenue from search engine marketing services was SGD 9,219,000, down 8.3% from SGD 10,055,000 in the previous year[43]. - Revenue from online platform management services was SGD 11,537,000, a significant decrease from SGD 20,994,000 in the prior year, representing a decline of 45.0%[46]. - Revenue from Singapore decreased to SGD 11.52 million, down 7.3% from SGD 12.42 million year-on-year[50]. - Revenue from China significantly dropped to SGD 11.54 million, a decline of 45.0% compared to SGD 20.99 million in the previous year[50]. - The online e-commerce platform operations revenue dropped significantly by 45.0% to SGD 11.5 million, down from SGD 21.0 million in the previous year, representing 48.6% of total revenue[102]. Assets and Liabilities - Non-current assets decreased from SGD 27.6 million to SGD 19.0 million[16]. - Current assets increased from SGD 43.7 million to SGD 56.2 million, with cash and cash equivalents rising from SGD 12.3 million to SGD 16.4 million[16]. - Total liabilities increased from SGD 26.0 million to SGD 29.6 million[16]. - The company's equity attributable to owners increased from SGD 36.6 million to SGD 37.1 million[16]. - The company's total equity as of December 31, 2022, was SGD 43,079,000, an increase from SGD 40,233,000 at the end of the previous reporting period[19]. - Trade receivables increased to SGD 27,081,000 as of December 31, 2022, from SGD 18,370,000 as of June 30, 2022, representing a growth of 47%[74]. - The total amount of trade and other receivables reached SGD 39,814,000 as of December 31, 2022, compared to SGD 31,421,000 as of June 30, 2022, indicating a 27% increase[80]. - Trade payables rose to SGD 21,194,000 as of December 31, 2022, from SGD 17,358,000 as of June 30, 2022, reflecting a 22% increase[80]. - Contract liabilities decreased to SGD 4,187,000 as of December 31, 2022, from SGD 4,976,000 as of June 30, 2022[82]. Cash Flow and Financing - The operating cash flow before changes in working capital for the six months ended December 31, 2022, was SGD 2,485,000, down from SGD 7,006,000 in the previous year, reflecting a decline of 64.5%[20]. - The net cash used in operating activities for the six months ended December 31, 2022, was SGD 3,815,000, compared to a net cash inflow of SGD 5,324,000 in the same period of 2021[21]. - The company’s financing activities resulted in a net cash outflow of SGD 220,000 for the six months ended December 31, 2022, compared to an outflow of SGD 1,137,000 in the previous year[21]. - The company’s total bank borrowings amounted to SGD 2.7 million as of December 31, 2022, an increase from SGD 2.3 million as of June 30, 2022[19]. - Financial costs increased to SGD 130,000, compared to SGD 36,000 in the previous year, primarily due to higher interest expenses[58]. Strategic Focus and Future Outlook - The company plans to continue focusing on online marketing services and e-commerce platform operations as part of its growth strategy[23]. - The company expects MSIL to benefit from the easing of COVID-19 restrictions in China, which is anticipated to significantly improve its performance in the coming year[96]. - The company is actively seeking new IT service providers to enhance its technological infrastructure and develop platforms A and B[99]. - The subsidiary AMPL is enhancing its expertise in emerging advertising platforms to adapt to changing customer preferences and maintain a competitive edge[97]. - The company plans to allocate funds primarily towards enhancing technical infrastructure, which is deemed crucial for future development in the rapidly changing online marketing industry[130]. Corporate Governance and Management - The board has adopted the corporate governance code and complied with all applicable provisions, except for the separation of roles between the chairman and CEO[142]. - The audit committee has reviewed the unaudited condensed consolidated financial statements for the six months ended December 31, 2022[148]. - The company has appointed Mr. Lin Wei Bin as an independent non-executive director and chairman of the audit committee, effective November 29, 2022[149]. - The company expresses gratitude to shareholders, business partners, and customers for their continuous support during the reporting period[150].

Financial Performance - The overall revenue for the fiscal year 2022 increased compared to the fiscal year 2021, reflecting improved market conditions due to the easing of COVID-19 restrictions in Singapore and Malaysia [11]. - Revenue from the subsidiary in China, Majestic State International Limited, declined due to strict COVID-19 policies and a shift in focus from marketing services to enhancing technology and platform services [12]. - The company's revenue for the year ended June 30, 2022, was approximately SGD 48.2 million, a decrease of 11.4% from SGD 54.4 million for the year ended June 30, 2021 [39]. - The net profit attributable to the company's owners for the year ended June 30, 2022, was approximately SGD 1.1 million, down from SGD 7.7 million for the year ended June 30, 2021, primarily due to the impact of the COVID-19 pandemic in China [43]. - The gross profit for the year ended June 30, 2022, was SGD 15.6 million, compared to SGD 17.9 million for the previous year [39]. - The company recorded a loss of SGD 1.9 million in goodwill impairment for the year ended June 30, 2022 [39]. - Total profit for the year decreased by 79.8% to approximately SGD 1.9 million in FY2022 from SGD 9.4 million in FY2021, primarily due to losses recorded by the MSIL subsidiary [59]. - The total equity increased from approximately SGD 40.5 million in FY2021 to SGD 42.3 million in FY2022, indicating relative stability [60]. Operational Strategy - The company plans to strengthen its services and customer base in Singapore and Malaysia while exploring new business opportunities and seeking new software development service providers [13]. - The company aims to streamline operations and consolidate the business of Majestic State to gradually restore its revenue and profitability [13]. - The company expressed optimism for growth in the coming year, anticipating a robust development trajectory [13]. - The company is committed to cost reduction measures to improve overall performance and explore new market opportunities [13]. - The management team is focused on expanding the customer base into new industries and enhancing brand development [19]. - The company is focused on market expansion and strategic partnerships to enhance its operational capabilities and market presence [21]. - The company plans to continue expanding its services and diversifying its offerings to create higher value for customers and shareholders [34]. Revenue Breakdown - The online marketing services contributed to the total revenue, with search engine marketing services generating SGD 19.5 million (40.5% of total revenue), creative and technical services SGD 3.7 million (7.6%), social media marketing services SGD 1.3 million (2.8%), and online e-commerce platform operations SGD 23.7 million (49.1%) [45]. - The contribution of the MSIL group to the total revenue decreased from 57.1% in the previous year to 49.1% in the current year, reflecting a significant decline in its online e-commerce platform operations revenue [45]. - Search engine marketing services revenue slightly increased by 1.0% from SGD 19.3 million in FY2021 to SGD 19.5 million in FY2022 [46]. - Creative and technical services revenue surged by approximately 49.1% from SGD 2.5 million in FY2021 to SGD 3.7 million in FY2022, driven by special commission incentives for sales personnel in Singapore and Malaysia post-COVID-19 [46]. - Online e-commerce platform revenue from the MSIL group decreased by about 23.7% from SGD 31.1 million in FY2021 to SGD 23.7 million in FY2022 due to COVID-19 impacts in China [46]. Governance and Management - The company has established a series of business cooperation agreements with its wholly-owned subsidiary, which allows it to maintain effective control over its operations and enjoy economic benefits from its business and assets [21]. - The management team has over 15 years of experience in various sectors including tourism, life services, healthcare, and supply chain financing, indicating strong industry expertise [21]. - The company has a strong leadership team with significant experience in marketing and business management, with one member having approximately 20 years of experience in various industries [22]. - The financial director has over 12 years of experience in accounting and financial management, ensuring robust financial oversight [29]. - The digital marketing director has around 11 years of experience in managing online marketing activities, highlighting the company's focus on digital strategies [29]. - The board includes independent directors with extensive experience in finance, accounting, and legal matters, enhancing governance and oversight [25][26]. - The company is committed to high standards of corporate governance to protect shareholder interests and enhance corporate value [79]. Employee and Stakeholder Relations - The company acknowledges the support from shareholders, employees, customers, and business partners in its growth journey [15]. - The group has a total of 125 employees as of June 30, 2022, down from 173 employees in the previous year, with total employee compensation amounting to approximately SGD 8.5 million, compared to SGD 7.4 million in the prior year [74]. - The company has a significant focus on employee development, conducting training to keep staff updated on industry trends and product information [157]. Risk Management and Compliance - The company emphasizes the importance of risk management and internal control systems, ensuring adequate resources and training for staff involved in financial reporting [102]. - The company has established a whistleblowing policy to allow employees and stakeholders to report concerns regarding misconduct, ensuring fair and independent investigations [105]. - The company is committed to maintaining the independence and objectivity of external auditors, reviewing their performance and considering changes when necessary [102]. - The board of directors is responsible for evaluating and ensuring the effectiveness of the company's risk management and internal control systems, which were assessed by an independent consultant during the fiscal year [128]. Shareholder Information - The company encourages shareholders to propose agenda items for discussion at shareholder meetings [136]. - The company has a communication policy to ensure shareholders receive timely information [143]. - The company has adopted a dividend policy on November 11, 2019, allowing for the declaration of dividends at the board's discretion [142]. - The company did not recommend any final dividend for the fiscal year ending June 30, 2022 [160]. Corporate Social Responsibility - The company has implemented various environmental measures to reduce energy consumption and waste [154]. - The company made donations of approximately SGD 300 in the fiscal year 2022, a decrease from SGD 3,100 in the previous fiscal year [167].

Financial Performance - The group's revenue for the reporting period was SGD 34.0 million, an increase of 135% compared to the same period last year[23]. - Gross profit for the reporting period was SGD 11.6 million, reflecting a 175% increase year-on-year[23]. - Profit for the reporting period reached SGD 5.6 million, a significant increase of 773% compared to the previous year[23]. - Total comprehensive income for the period amounted to SGD 5.9 million, compared to SGD 0.9 million in the previous year[25]. - Basic and diluted earnings per share were SGD 0.55, up from SGD 0.06 in the prior year[25]. - The company reported a significant increase in other income, rising from SGD 0.38 million to SGD 0.12 million[25]. - The company reported a pre-tax profit of SGD 6,501, a significant increase from SGD 976 in the previous year, reflecting a growth of approximately 564%[33]. - The net profit for the same period surged by 773%, primarily driven by the performance of Majestic State International Limited (MSIL), which contributed significantly to the group's revenue[132]. - The company reported a profit attributable to shareholders of SGD 4,434,000 for the six months ended December 31, 2021, compared to SGD 476,000 for the same period in 2020, representing an increase of 830%[100]. Revenue Breakdown - Revenue from search engine marketing services increased from approximately SGD 9.0 million to SGD 10.1 million, while revenue from online platform management services surged from approximately SGD 3.0 million to SGD 21.0 million[23]. - Revenue for the six months ended December 31, 2021, was SGD 34,026, up from SGD 14,475 in the same period last year, representing an increase of about 135%[41]. - Revenue from search engine marketing services was SGD 10,055,000, up 11.6% from SGD 9,008,000 in the previous year[43]. - Revenue from online platform management services surged to SGD 20,994,000 from SGD 3,347,000, representing a significant increase of 527.5%[57]. - The group reported a segment profit of SGD 11,586,000 for the six months ended December 31, 2021, compared to SGD 4,211,000 for the same period in 2020, reflecting a growth of 175.5%[57]. - The group’s external sales and segment revenue from creative and technical services reached SGD 2,328,000, an increase from SGD 1,280,000 in the previous year[57]. - Social media marketing services generated revenue of SGD 649,000, a decrease of 22.6% from SGD 840,000 in the prior year[57]. Expenses and Costs - The total expenses, including sales and administrative costs, increased but were offset by the substantial rise in revenue[25]. - The service costs rose from approximately SGD 10.26 million to about SGD 22.44 million, aligning with the revenue growth[141]. - Sales expenses increased approximately 152.9% from about SGD 0.8 million to about SGD 2.0 million, primarily due to higher marketing-related expenses aligned with revenue growth[145]. - General and administrative expenses rose from approximately SGD 2.9 million to about SGD 3.3 million, mainly due to increased rental expenses of about SGD 0.6 million from MSIL[146]. - Employee costs totaled 3,620 thousand Singapore dollars for the six months ended December 31, 2021, compared to 2,451 thousand Singapore dollars in the same period of 2020, an increase of 47.7%[97]. Assets and Liabilities - The company’s cash and cash equivalents decreased by SGD 4,406, ending the period at SGD 10,140, compared to SGD 11,169 at the beginning of the period[33]. - Non-current assets, including property and equipment, totaled SGD 265, down from SGD 278 as of June 30, 2021[28]. - Current assets amounted to SGD 29,443, slightly down from SGD 29,510 in the previous period[28]. - The total equity attributable to owners of the company increased to SGD 40,233 from SGD 35,571, marking a growth of approximately 13%[28]. - The company’s total liabilities decreased to SGD 24,345 from SGD 23,289, indicating a reduction in financial obligations[28]. - Total trade receivables increased to SGD 17,982,000 as of December 31, 2021, from SGD 17,121,000 as of June 30, 2021, reflecting a growth of 5.04%[107]. - The total amount of cash and cash equivalents decreased to SGD 10,140,000 as of December 31, 2021, down from SGD 14,281,000 as of June 30, 2021, a decline of 29%[113]. - Contract liabilities at the end of the period were SGD 4,276,000, down from SGD 4,779,000 at the end of June 30, 2021, indicating a decrease of 10.5%[119]. - The total amount of trade and other payables decreased to SGD 15,417,000 as of December 31, 2021, from SGD 15,570,000 as of June 30, 2021[114]. Corporate Governance - The company has adopted the corporate governance code as per the listing rules and complied with all applicable provisions during the reporting period, except for the separation of roles between the Chairman and the CEO[178]. - The appointment of the current company secretary was processed via written resolution rather than a board meeting, which is contrary to the corporate governance code[179]. - The board believes that the current arrangement of having Ms. Zhang hold both the Chairman and CEO positions is beneficial for the group and its shareholders[178]. - The company is focused on enhancing its corporate governance practices to align with the corporate governance code and maintain high standards[179]. - The audit committee has been established with a written terms of reference compliant with corporate governance codes, consisting of three independent non-executive directors[182]. - The audit committee reviewed the unaudited condensed consolidated financial statements for the six months ended December 31, 2021, and confirmed compliance with applicable listing rules[183]. Future Outlook - The group anticipates continued growth in online platform operations, driven by increased e-commerce activities in the region[48]. - The group is optimistic about the business environment due to the easing of COVID-19 restrictions and plans to enhance and diversify its operations moving forward[132].

Financial Performance - For the fiscal year 2021, the company's revenue was SGD 54.4 million, an increase from SGD 24.7 million in the fiscal year 2020, with the acquisition of MSIL contributing SGD 31.1 million to this revenue[14]. - The net profit attributable to the company's owners for the fiscal year 2021 was SGD 7.73 million, compared to SGD 2.48 million in the previous year[14]. - The company's revenue increased approximately 120% from SGD 24.7 million in the year ended June 30, 2020, to SGD 54.4 million in the year ended June 30, 2021, primarily due to contributions from the newly acquired subsidiary MSIL Group[40]. - Gross profit for the year ended June 30, 2021, was SGD 17.9 million, compared to SGD 8.7 million in the previous year, reflecting a significant improvement in profitability[39]. - The company reported a net profit of SGD 9.4 million for the year ended June 30, 2021, up from SGD 2.5 million in the previous year, indicating strong growth in earnings[39]. - The basic and diluted earnings per share for the year ended June 30, 2021, was SGD 1.0, compared to SGD 0.3 in the previous year, reflecting improved financial performance[39]. - Total equity increased to approximately SGD 40.5 million as of June 30, 2021, from approximately SGD 27.1 million as of June 30, 2020, primarily due to the acquisition of MSIL group[59]. Business Expansion and Strategy - The company acquired Majestic State International Limited (MSIL) to expand and diversify its business, which is expected to create more returns for shareholders[13]. - The acquisition of MSIL Group has significantly enhanced the company's revenue and profitability, allowing for further expansion in local and overseas markets[36]. - The company aims to diversify its services and expand its customer base, targeting quality investments with promising prospects[36]. - The company plans to enhance its position in the local and regional digital marketing industry by integrating and allocating resources effectively and investing in research and development[17]. - The company has been actively involved in market development and operational planning since 2016, indicating a strategic approach to growth[23]. Operational Challenges and Responses - The company acknowledges the challenges posed by the COVID-19 pandemic on business operations and advertising budgets, which impacted revenue and profitability[13]. - The vaccination rate in Singapore has reached 78%, leading to a gradual easing of social and work restrictions, which is expected to restore investment levels in online marketing and promotional activities[15]. - The company is committed to ensuring employee safety and hygiene while transitioning back to office work in small teams[15]. Technology and Innovation - The company has three notable technologies in the pipeline, in addition to its existing call tracking technology (AM-Track) and AI-driven advertising bidding platform (AM+) to surprise customers and shareholders[17]. - The company has developed several proprietary technologies, contributing to its competitive advantage in the digital marketing sector[35]. - The company has engaged independent suppliers to develop diagnostic tools and website analytics as part of its technical infrastructure enhancement[183]. Governance and Management - The company has appointed independent directors with extensive experience in finance, law, and marketing, strengthening its governance structure[27][28][29]. - The board of directors consists of seven members, with non-executive and independent non-executive directors accounting for 57% of the board[87]. - The company conducts regular board meetings at least four times a year, with a minimum of 14 days' notice provided to directors[98]. - The company has established a shareholder communication policy to ensure equal and timely access to information for shareholders[151]. - The company has adopted a dividend policy since November 11, 2019, allowing for the declaration of dividends at the board's discretion, considering various factors including operational needs and cash levels[150]. Employee and Operational Metrics - Employee count increased to 173 as of June 30, 2021, from 73 the previous year, with total employee compensation amounting to approximately SGD 7.4 million, up from SGD 5.2 million[73]. - The company has a strong focus on training and developing its sales and customer relationship teams to support local and regional customer base expansion[20]. - The company aims to enhance operational efficiency by better aligning its management team across digital marketing, sales, and customer relations[21]. Financial Management and Expenditures - The company has committed but unprovided capital expenditures of SGD 4.799 million for technology infrastructure development[72]. - The company’s bank borrowings were approximately SGD 2.0 million as of June 30, 2021, secured against investment properties[61]. - The company sold an 18% stake in its wholly-owned subsidiary Activa Media Holdings Limited, generating approximately SGD 2.2 million for general operational funding[15]. Market Position and Relationships - The company operates primarily in Singapore, Malaysia, and China, focusing on search engine marketing, social media marketing, creative and technical services, and online e-commerce platform operations[35]. - The group has maintained long-term stable relationships with suppliers, including search engine platforms and social media platforms[165]. - The company has established strong strategic partnerships and accumulated deep industry knowledge over the past 16 years, enhancing its market position[35].

Financial Performance - The group's revenue for the reporting period was SGD 14.5 million, an increase of 5% compared to SGD 13.8 million in the same period last year[24]. - Gross profit for the reporting period was SGD 4.2 million, a decrease of 19% from SGD 5.2 million in the previous year[24]. - Profit for the period was SGD 0.6 million, down from SGD 2.1 million in the same period last year, primarily due to decreased revenue from search engine marketing services and increased general and administrative expenses[24]. - Other income for the reporting period was SGD 0.38 million, compared to SGD 0.11 million in the previous year[26]. - The total comprehensive income for the period was SGD 0.91 million, down from SGD 2.09 million in the previous year[26]. - Basic and diluted earnings per share for the period were SGD 0.08, compared to SGD 0.25 in the previous year[26]. - The company reported a pre-tax profit of SGD 976,000 for the six months ended December 31, 2020, a decrease of 62% compared to SGD 2,575,000 for the same period in 2019[34]. - The company reported a significant increase in contract liabilities, which rose by SGD 2,023,000 compared to a decrease of SGD 618,000 in the previous year[34]. - The company’s total liabilities increased to SGD 10,831,000 as of December 31, 2020, compared to SGD 3,113,000 as of June 30, 2020, reflecting a substantial rise in financial obligations[117]. Revenue Breakdown - Revenue from search engine marketing services decreased from approximately SGD 10.7 million to approximately SGD 9.0 million, while revenue from creative and technical services dropped from approximately SGD 2.5 million to approximately SGD 1.3 million[24]. - Search engine marketing services generated revenue of SGD 9,008,000, down 16.0% from SGD 10,719,000 in the previous year[42]. - Creative and technical services revenue decreased by 48.3% to SGD 1,280,000 from SGD 2,473,000 year-on-year[42]. - Social media marketing services revenue increased by 35.2% to SGD 840,000 from SGD 621,000 in the previous year[42]. - Technical and platform services generated SGD 2,957,000 in revenue, with no prior year comparison available[42]. Expenses and Costs - General and administrative expenses increased from approximately SGD 2.1 million to approximately SGD 3.1 million[24]. - Total service costs rose from approximately SGD 8.6 million to SGD 10.3 million, including SGD 1.7 million from the acquired MSIL group[150]. - Total administrative expenses were SGD (3,141,000), reflecting the company's operational costs[69]. - Total employee costs increased to 2,451,000 SGD, up 7.7% from 2,275,000 SGD in the previous year[91]. Cash Flow and Investments - Operating cash flow before changes in working capital was SGD 759,000, down from SGD 2,752,000 in the previous year[34]. - The net cash used in investing activities was SGD 10,420,000, compared to SGD 4,819,000 in the previous year, indicating increased investment outflows[34]. - The company acquired property, plant, and equipment at a total cost of approximately 282,000 SGD, a substantial increase from 45,000 SGD in the same period last year[104]. Dividends and Equity - The board has resolved not to declare any interim dividend for the six months ended December 31, 2020[24]. - The company's profit attributable to owners for the six months ended December 31, 2020, was 638,000 SGD, a decrease of 69.6% compared to 2,084,000 SGD for the same period in 2019[95]. - Total equity increased to approximately SGD 28.9 million as of December 31, 2020, from SGD 27.1 million on June 30, 2020, mainly due to the acquisition[162]. Acquisitions and Strategic Moves - The acquisition of Majestic State International Limited (MSIL) contributed revenue of 3.3 million SGD and profit of 1.0 million SGD during the reporting period[99]. - The company completed the acquisition of Majestic State International Limited and its subsidiaries, enhancing its presence in the Chinese e-commerce market[140]. - The company utilized acquisition accounting for the acquisition of MSIL, reflecting its strategic expansion efforts[98]. Governance and Compliance - The company has adopted the corporate governance code as per the listing rules and has complied with all applicable provisions, except for the separation of roles between the chairman and the CEO[186]. - The audit committee has reviewed the unaudited condensed consolidated financial statements for the six months ended December 31, 2020, and found them to comply with applicable listing rules[192]. - The company has confirmed that all directors adhered to the standard code for securities trading during the reporting period[190]. - The audit committee consists of three independent non-executive directors, fulfilling the requirement for independent oversight[191]. Market Outlook and Future Plans - The company has a strong belief in the long-term demand for its services as Singapore moves towards becoming a Smart Nation, despite the ongoing impact of the COVID-19 pandemic[139]. - The company plans to allocate net proceeds for strengthening technological infrastructure, with an initial amount of approximately HKD 58.2 million already utilized[173]. - The company anticipates the development of Platform A to be completed by Q1 2022 and Platform B by Q2 2023[173].

Financial Performance - The company reported a revenue decline of 14% for the fiscal year 2020 compared to the fiscal year 2019, primarily due to an 18.1% drop in revenue from the search engine marketing services segment [12]. - The company recorded a profit of approximately 5.7 million Singapore dollars for the fiscal year 2020, a decrease of about 56% compared to the previous fiscal year [13]. - The company's revenue for the fiscal year ended June 30, 2020, was SGD 24,742,000, a decrease of 14.3% compared to SGD 28,885,000 in the previous year [44]. - The main source of revenue, search engine marketing, accounted for approximately 77.5% of total revenue in the fiscal year 2020 [34]. - The company reported a pre-tax profit of SGD 3,278,000 for the fiscal year 2020, down from SGD 3,892,000 in the previous year [43]. - The net profit for the fiscal year 2020 was SGD 2,481,000, compared to SGD 2,695,000 in the previous year [43]. - Adjusted net profit for FY2020 was approximately SGD 2.5 million, a decrease of about 54.5% from SGD 5.7 million in FY2019 after excluding one-time listing expenses [61]. - Net profit for FY2020 was approximately SGD 2.5 million, down from SGD 2.7 million in FY2019, influenced by revenue decline and rising administrative costs [59]. Revenue Sources and Trends - The social media marketing services segment saw a revenue increase of 14.7%, partially offsetting the overall revenue decline [12]. - The company experienced a decline in revenue primarily due to the impact of the COVID-19 pandemic, which led to reduced advertising spending by clients [35]. - Despite the challenges, the company noted an increase in revenue from social media marketing services, indicating a shift in client preferences towards advertising on platforms like Facebook [35]. Client and Market Strategy - Despite the revenue decline, the company served nearly 500 active clients, highlighting the importance of a diversified client base [13]. - The company aims to leverage its 15 years of digital marketing and website design experience to capitalize on the rapid growth of online consumer activity [13]. - The company plans to continue promoting its marketing strategies to help clients expand their online presence in the evolving global landscape [13]. - The company remains committed to maintaining a stable financial position and increasing its market share in China [14]. - The company has expanded its client base into new industries and developed new services such as social media marketing and search engine optimization [18]. Business Development and Opportunities - The company is actively exploring business opportunities in the Greater China region, including a recent agreement to acquire a 20% stake in Majestic State International Limited [14]. - The company plans to continue investing in research and development to expand service offerings and explore new business opportunities, particularly in China and the Greater China region [38]. - The company aims to leverage the shift towards online business activities caused by the pandemic to create new opportunities for growth [38]. Operational Efficiency - The management team has improved efficiency by better coordinating with digital marketing, website, sales, customer relations, and administrative departments [18]. - The company has maintained its business operations and client marketing activities without disruption during the pandemic [38]. Financial Position and Equity - Total equity increased to approximately SGD 27.1 million as of June 30, 2020, from SGD 24.6 million as of June 30, 2019, primarily due to profits generated from operations [64]. - Current assets decreased to approximately SGD 18.3 million as of June 30, 2020, from SGD 23.0 million as of June 30, 2019, mainly due to a deposit payment of approximately SGD 7.2 million for strengthening technical infrastructure [64]. - The group's debt-to-equity ratio as of June 30, 2020, was 7.8%, down from 9.1% as of June 30, 2019, primarily due to retained earnings growth [74]. Governance and Board Structure - The board consists of six directors, with non-executive and independent non-executive directors making up two-thirds of the board members [88]. - The company has three independent non-executive directors, meeting the requirement that they must constitute at least one-third of the board [88]. - The board has adopted a diversity policy to ensure a balanced skill set and diverse perspectives among its members [98]. - The company provides training for directors to enhance their knowledge and skills related to their responsibilities [92]. - The board meets at least four times a year, with a minimum of 14 days' notice for meetings [93]. Risk Management and Compliance - The board is responsible for assessing the nature and extent of risks acceptable in achieving strategic objectives and ensuring the establishment of effective risk management and internal control systems [129]. - An independent internal control consulting firm was appointed to evaluate the internal control system, which included financial, operational, and compliance monitoring, and recommended several improvement measures that were adopted by the company [129]. - The company has implemented a fair disclosure policy to ensure the public is informed through financial reports and announcements, adhering to the regulations set forth by the Securities and Futures Ordinance [133]. Shareholder Engagement and Communication - The company allows shareholders to propose motions at general meetings, requiring a written request to the board or company secretary [138]. - The company has a communication policy to ensure shareholders receive timely information to exercise their rights [145]. Environmental and Social Responsibility - The company has implemented various environmental measures and encourages employees to practice energy conservation and waste reduction [156]. - The company made charitable donations of approximately SGD 38,000 during the fiscal year 2020 [168]. Future Plans and Investments - The company plans to acquire a website development and hosting company with an allocation of HKD 26.20 million (28.5%) from the net proceeds [175]. - The company has set aside HKD 5.30 million (5.7%) for establishing a sales office in Johor Bahru, Malaysia, although this plan is under reconsideration due to the COVID-19 pandemic [175][176].

Financial Performance - The group's revenue for the reporting period was SGD 13.8 million, a decrease of approximately 1.5% compared to the same period in 2018[17]. - Gross profit for the reporting period was SGD 5.2 million, an increase of approximately 7.8% compared to the same period in 2018[17]. - Profit for the reporting period was SGD 2.1 million, an increase of approximately 21.9% compared to the same period in 2018[17]. - The group reported a total comprehensive income of SGD 2.1 million for the period, compared to SGD 1.7 million in the previous year[19]. - The company reported a profit of SGD 2,084,000 for the six months ended December 31, 2019, compared to SGD 1,709,000 for the same period in 2018, representing a year-over-year increase of approximately 22%[30]. - The group reported a pre-tax profit of 2,575 thousand Singapore dollars for the six months ended December 31, 2019, compared to 2,204 thousand Singapore dollars for the same period in 2018, representing an increase of approximately 16.8%[89]. - Profit for the period increased from SGD 1.7 million to SGD 2.1 million, while adjusted profit decreased from SGD 2.5 million to SGD 2.1 million due to higher general and administrative expenses[151]. Revenue Breakdown - Search engine marketing services generated revenue of SGD 10,719 thousand, down from SGD 11,916 thousand in the previous year, reflecting a decline of 10.0%[55]. - Creative and technical services, including social media marketing services, increased revenue to SGD 2,473 thousand from SGD 1,684 thousand, representing a growth of 47.0%[55]. - The total revenue from Singapore, the main operating country, was 12,641 thousand Singapore dollars for the six months ended December 31, 2019, an increase from 11,583 thousand Singapore dollars in the same period of 2018, reflecting a growth of approximately 9.1%[77]. - Revenue for the six months ended December 31, 2019, was approximately SGD 13.8 million, showing a decrease of 1.5% compared to SGD 14.0 million for the same period in 2018[139]. - Search engine marketing services generated SGD 10.7 million, accounting for 77.6% of total revenue, but saw a decline of 10.0% due to a major client's change in business strategy[139]. - Creative and technical services revenue increased by 46.9% to SGD 2.5 million, while social media marketing services revenue rose by 48.9% to SGD 0.6 million[139]. Assets and Liabilities - Total assets less current liabilities amounted to SGD 28.7 million, an increase from SGD 26.7 million as of June 30, 2019[22]. - The net asset value was SGD 26.7 million, compared to SGD 24.6 million as of June 30, 2019[22]. - Current assets totaled SGD 27.7 million, down from SGD 33.9 million as of June 30, 2019[22]. - The company's total assets as of December 31, 2019, amounted to SGD 26,692,000, an increase from SGD 24,604,000 as of July 1, 2018[30]. - The company's current assets decreased to SGD 20.3 million from SGD 23.0 million, mainly due to a prepayment of SGD 4.8 million for the acquisition of technical infrastructure[154]. - The debt-to-equity ratio as of December 31, 2019, was approximately 8.1%, down from 9.1% as of June 30, 2019[158]. Cash Flow and Financing - Operating cash flow before changes in working capital was SGD 2,752,000 for the six months ended December 31, 2019, up from SGD 2,327,000 in the previous year, indicating a growth of about 18%[30]. - The company experienced a net cash increase of SGD 11,141,000 in cash and cash equivalents for the period, compared to SGD 1,083,000 in the same period last year, reflecting a significant improvement[30]. - The company’s cash and cash equivalents totaled SGD 20,929,000 as of December 31, 2019, significantly up from SGD 9,788,000 as of June 30, 2019, marking an increase of 113%[107]. - The company’s financing activities generated a net cash inflow of SGD 17,154,000, primarily from the issuance of shares related to a public offering[30]. - The group incurred financing costs of 28 thousand Singapore dollars for the six months ended December 31, 2019, compared to 21 thousand Singapore dollars in the same period of 2018, indicating an increase of approximately 33.3%[84]. Dividends and Shareholder Information - The board has resolved not to declare an interim dividend for the reporting period[17]. - The company did not declare an interim dividend for the six months ended December 31, 2019, compared to no dividend declared for the same period in 2018[94]. - The company issued 200,000,000 new shares at a price of HKD 0.65 per share, raising a total of HKD 130,000,000 (approximately SGD 22,567,000) during the share sale[129]. - Activa Media Investment holds a beneficial interest of 600,000,000 shares, representing 75% of the issued share capital[175]. - The company's major shareholders, Ms. Zhang and Mr. Zhang, each hold a 75% stake in the company through Activa Media Investment[170]. Operational Developments - The company has undertaken a series of restructuring steps as part of its reorganization, which was completed on June 3, 2019, enhancing its operational structure[30]. - The company is focused on developing innovative advanced technologies to enhance its technical infrastructure and service offerings for higher customer value in the future[132]. - The company has implemented several measures to prevent COVID-19 infections, including daily temperature checks for employees and providing hand sanitizers[137]. - The establishment of a sales office in Johor Bahru, Malaysia, has been delayed until the COVID-19 pandemic is under control, now expected in Q4 2020[165]. - The company has not granted any stock options under its stock option plan since its listing, and there are no unexercised stock options as of December 31, 2019[168]. Market Conditions and Risks - The management anticipates that the COVID-19 pandemic will have adverse effects on the company in the medium to long term due to potential reductions in client advertising budgets and challenges in marketing activities[133]. - The company has a diversified client base primarily consisting of small and medium-sized enterprises (SMEs), which are increasingly focusing on digital transformation[132]. - The company expects to closely monitor market conditions, customer demand, and cost expenditures to ensure efficiency and effectiveness[137]. - The company has no mainland suppliers or customers, which is expected to mitigate immediate impacts from the COVID-19 pandemic[132]. Compliance and Governance - The company has adopted the corporate governance code and complies with all applicable provisions, except for the separation of roles between the Chairman and CEO[179]. - The audit committee has reviewed the unaudited condensed consolidated financial statements for the six months ended December 31, 2019[185].

Financial Performance - The company recorded a revenue of approximately SGD 28.9 million for the fiscal year ending June 30, 2019, marking a new high since its establishment[9]. - The adjusted profit for the fiscal year 2019, excluding listing expenses, was approximately SGD 5.7 million, driven by increasing recognition of online marketing effectiveness among advertisers[9]. - The company's revenue for the fiscal year ended June 30, 2019, was SGD 28.885 million, an increase of approximately 8.6% from SGD 26.554 million in the previous year[35]. - Search engine marketing services accounted for SGD 23.404 million of the total revenue, up from SGD 22.043 million, indicating strong growth in this segment[37]. - The net profit for the fiscal year was SGD 2.695 million, down from SGD 3.985 million in the previous year, reflecting a decrease in pre-tax profit[35]. - The basic and diluted earnings per share decreased to SGD 0.4 from SGD 0.7 year-on-year[35]. - The company's annual profit decreased from approximately SGD 4.0 million in FY2018 to about SGD 2.7 million in FY2019, primarily due to increased employee costs and additional professional fees related to the IPO[48]. Market Position and Strategy - The company held a market share of 7.2% in Singapore's online marketing industry as of June 30, 2018[8]. - The company plans to leverage the rising smartphone penetration and economic growth in Southeast Asia and Greater China for business expansion[9]. - The company has expanded its client base into new industries and developed new services such as social media marketing and search engine optimization[13]. - Management remains optimistic about the medium to long-term prospects, aiming to expand customer base and service offerings in response to growing online marketing demand in Southeast Asia[66]. - The company is focused on enhancing brand development and business growth under the leadership of its executive director[13]. Technological Development - Post-listing, the company aims to strengthen its technological infrastructure and significantly enhance production capacity to maintain competitive advantages[9]. - The company is developing various proprietary technology platforms as part of its strategy to enhance operational capabilities[9]. - The company plans to allocate approximately 63.3% of the net proceeds from the share sale to enhance its technological infrastructure, aiming to streamline processes and significantly improve efficiency[27]. - The company is developing three platforms: Platform A for health checks on marketing effectiveness, Platform B for automating service planning and reporting, and Platform C for big data collection and analysis[28][29][30]. Governance and Management - The company has a strong leadership team with extensive experience in finance, marketing, and digital services, enhancing its operational capabilities[19]. - The independent non-executive directors bring over 15 years of experience in financial advisory, accounting, and auditing, contributing to robust governance[15]. - The board consists of five directors, with independent non-executive directors making up 60% of the board members[75]. - The company has established three board committees: Audit Committee, Remuneration Committee, and Nomination Committee to oversee specific areas of the company's affairs[84]. - The company has received written confirmations of independence from all independent non-executive directors, ensuring compliance with listing rules[75]. Financial Position and Equity - The total equity value as of June 30, 2019, was approximately SGD 24.6 million, up from SGD 1.2 million on June 30, 2018, mainly due to the IPO[51]. - The net current assets as of June 30, 2019, were approximately SGD 23.0 million, compared to SGD 0.1 million on June 30, 2018, driven by IPO proceeds and cash generated from operating activities[51]. - The company's debt-to-equity ratio decreased to 9.1% as of June 30, 2019, from 202.4% on June 30, 2018, due to an increase in equity post-IPO[60]. Risk Management and Compliance - The company has a comprehensive risk management framework in place to address potential risks and uncertainties[137]. - The board of directors is responsible for evaluating and determining the nature and extent of risks acceptable to the company, ensuring the establishment and maintenance of effective risk management and internal control systems[113]. - The company has implemented and published a fair disclosure policy to ensure broad and public disclosure of information through financial reports and other channels[118]. Shareholder Relations and Communication - The company has adopted a shareholder communication policy to ensure timely and equal access to information for shareholders[130]. - Shareholders can propose motions for discussion at the general meeting by submitting written requests to the board or the company secretary[123]. - The company does not have a dividend policy or a preset payout ratio, with the board having absolute discretion to declare dividends based on various factors including overall financial condition and future cash needs[129]. Future Outlook - The company anticipates a bright outlook for the coming year, supported by successful listing and significant technological developments nearing completion[9]. - The company provided a positive outlook for the next fiscal year, projecting revenue growth of B% and an expected total revenue of $C million[199]. - Ongoing research and development efforts are expected to yield new technologies that will enhance product offerings and drive future growth[199].