编号：2017-004 证券代码：300528 证券简称：幸福蓝海 幸福蓝海影视文化集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |----------------|-----------------------------|-----------------------------------------------------------| | | ■ 特定对象调研 | □ 分析师会议 | | | □ 媒体采访 | □ 业绩说明会 | | 投资者关系 | □ 新闻发布会 | □ 路演活动 | | 活动类别 | ■ 现场参观 | | | | □ | 其他 （请文字说明其他活动内容） | | 参与单位名称 | 银河证券 王海昀、安信证券 | 王中骁、安信证券 陈旻、 | | 及人员姓名 | 紫金保险 李光义 | | | 时间 | 2017 年 6 月 2 日 | | | 地点 | 南京市北京东路 4 | 号荔枝广场 8 楼幸福蓝海国际影城会议厅 | | 上市公司 | 董事兼总经理 | 杨抒、副总经理兼董事会秘书 赖业军、 | | 接待人员姓名 | 投资部副总监 | 包晓、证券事 ...

编号：2017-004 证券代码：300528 证券简称：幸福蓝海 幸福蓝海影视文化集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |----------------|------------------------------|----------------------------------------------------------| | | ■ 特定对象调研 | □ 分析师会议 | | | □ 媒体采访 | □ 业绩说明会 | | 投资者关系 | □ 新闻发布会 | □ 路演活动 | | 活动类别 | □ 现场参观 | | | | □ | 其他 （请文字说明其他活动内容） | | 参与单位名称 | 国元证券孔蓉、国元证券崔文斌 | | | 及人员姓名 | | | | 时间 | 2017 年 5 月 26 日 | | | 地点 | 南京市中山路 348 | 号中信大厦 1710 会议室 | | 上市公司 | | | | 接待人员姓名 | | 副总经理兼董事会秘书赖业军、证券事务代表于强 | | 投资者关系活动 | | 一、公司副总经理兼董事会秘书赖业军先生向来宾介绍了 ...

Group 1: Company Overview - Happiness Blue Sea is primarily engaged in film and television investment, production, and distribution, having produced over 80 TV series and 20 films since its establishment [3] - The company was listed on the Shenzhen Stock Exchange in 2016, becoming the first state-controlled film and television company on the Growth Enterprise Market that operates both content production and distribution channels [3] - The company’s film "Daylight Fireworks" won the Golden Bear at the 64th Berlin International Film Festival, marking a significant achievement for domestic cinema [3] Group 2: Cinema Operations and Recovery Plans - Happiness Blue Sea operates nearly 400 cinemas nationwide, with approximately 90 owned by the company [4] - The company received a notification from the National Film Administration regarding the phased reopening of cinemas, allowing low-risk areas to resume operations from July 20, 2020, under strict health measures [4][5] - The company is coordinating with local film bureaus to develop reopening plans based on regional pandemic conditions [5] Group 3: Safety and Marketing Strategies - The company emphasizes strict adherence to local pandemic prevention measures, including capacity limits and sanitation protocols, to ensure safety during cinema operations [5][6] - The company anticipates a rebound in audience attendance post-reopening, driven by pent-up demand for viewing experiences [5] - Happiness Blue Sea is innovating its marketing strategies, including the "Cinema +" model, to adapt to the new market conditions and enhance revenue [6][8] Group 4: Financial Management During Pandemic - The company has implemented cost-cutting measures, including negotiating rent reductions and optimizing operational expenses to mitigate financial impacts from the pandemic [7][8] - It is actively pursuing government support policies to reduce labor costs and enhance financial stability during the crisis [7][8] - The company is also expanding its cinema network, particularly in rural areas, to capture new market opportunities [8]

Group 1: Company Overview - Happiness Blue Sea was established in 2005 and is a well-known film and television content supplier in China. The company went public on the Shenzhen Stock Exchange on August 8, 2016, with Jiangsu Broadcasting holding 53.25% of the shares [4][6]. - The company focuses on producing high-quality television dramas and films, with a goal of creating "hundreds of quality productions and thousands of screens" [4][6]. Group 2: Business Performance - In 2017, Happiness Blue Sea's revenue from television dramas included successful titles such as "Spring in the Air" and "The Long March Conference," contributing to a total box office of 1.53 billion yuan, a year-on-year increase of 18.65% [7][8]. - The company has produced over 60 television dramas, winning multiple prestigious awards, including the "Five One Project Award" and the "Feitian Award" [4][5]. Group 3: Film Production - The company is actively developing a full film industry chain, which includes production, distribution, and cinema operations. Notable films include "Daylight Fireworks," which won the Golden Bear at the 64th Berlin Film Festival [6][7]. - Upcoming films include "The Monkey King: Daughter's Country," set for release during the Spring Festival in 2018, and "The Question of the West," scheduled for January 2018 [6][7]. Group 4: Cinema Expansion - As of November 30, 2017, Happiness Blue Sea's cinema chain included 232 cinemas with 1,413 screens, achieving a total box office of 1.53 billion yuan, representing 3.2% of the national market share [8][9]. - The company plans to expand its cinema operations, with 34 new cinemas and 190 screens added from January to November 2017 [7][8]. Group 5: Acquisition of Di Nu Media - Happiness Blue Sea acquired 80% of Chongqing Di Nu Media for 720 million yuan, aiming to enhance its television drama production capabilities and distribution channels [10][12]. - Di Nu Media is expected to generate net profits of 75 million yuan, 85 million yuan, 95 million yuan, 100 million yuan, and 105 million yuan from 2017 to 2021, respectively [11][12]. Group 6: Investor Interaction - The company discussed the pricing of dramas during prime time on CCTV, with prices ranging from 120,000 to 160,000 yuan per episode for CCTV-1 and 60,000 to 90,000 yuan for CCTV-8 [13][14]. - The management team of Di Nu Media will maintain operational independence post-acquisition, while aligning with Happiness Blue Sea's strategic direction [13][14].

证券代码：300528 证券简称：幸福蓝海 编号：2017-008 幸福蓝海影视文化集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |--------------|-----------------------------|------------------------------------------------| | | | | | 投资者关系 | ■ 特定对象调研 | ■ 分析师会议 | | 活动类别 | □ 媒体采访 | □ 业绩说明会 | | | □ 新闻发布会 | □ 路演活动 | | | □ 现场参观 | | | | ■ 其他 | （请文字说明其他活动内容） | | 参与单位名称 | （排名不分先后） | | | 及人员姓名 | 中信建投 曾荣飞 | 王泽佳 梁明和 陈乐然 吴笑东； | | | 中泰证券 熊亚龙 | ；中融信托 唐诗逸 陈晓宇； | | | 中金基金 张曦；中金公司 | 丁明杰 尹培；招商证券 王瑶； | | | 远策投资 王依芯 | 王依菲；源乘投资银河资本 张茂； | | | 银河证券 | 王海云；艺恩数据 关姝；刘建忠；永诚资产 王 | ...

证券代码：300528 证券简称：幸福蓝海 编号：2018-001 幸福蓝海影视文化集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |-----------------------------|-------------------------------------|----------------------------------------------------------| | | | | | 投资者关系 | ■ 特定对象调研 | ■ 分析师会议 | | 活动类别 | ■ 媒体采访 | □ 业绩说明会 | | | □ 新闻发布会 | □ 路演活动 | | | □ 现场参观 | | | | □ 其他 | （请文字说明其他活动内容） | | | （排名不分先后） | | | 参与单位名称 | | 华泰证券 许 娟； 兴全基金 邹 欣、薛怡然； | | 及人员姓名 | 天风证券 冯翠婷； 南土资产 薛蕴哲； | | | | 大众证券报 刘 彬。 | | | 时间 | 2018 年 3 月 30 | 日上午 10:00—12:00 | | 地点 | 公司 1705 会议室 | ...

Group 1: Company Overview - The company is Happiness Blue Sea Film and Culture Group Co., Ltd. with stock code 300528 [1] - The annual performance report for 2017 was disclosed on March 30, 2018 [3] Group 2: Investor Relations Activity - The investor relations activity was held on April 13, 2018, from 15:00 to 17:00 in Nanjing [2] - The event included a welcome speech by Vice Chairman Mr. Cao Yong, emphasizing the company's commitment to transparency and communication with investors [3] Group 3: Purpose of the Meeting - The meeting aimed to convey company information to the capital market and address investor inquiries [3] - The company expressed a desire to collect valuable feedback and suggestions from investors to enhance its development and return on investment [3]

证券代码：300528 证券简称：幸福蓝海 编号：2018-003 幸福蓝海影视文化集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |-----------------------------|----------------------------|---------------------------------------------------------| | | ■ | 特定对象调研 ■分析师会议 | | | □ | 媒体采访 □业绩说明会 | | 投资者关系 | □ 新闻发布会 □路演活动 | | | 活动类别 | ■ 现场参观 | | | | □ 其他 | （请文字说明其他活动内容） | | | （排名不分先后） | | | 参与单位名称 | | 国泰君安 杨文健、倪 锦、夏 烨；江苏再保集团 马文怡； | | 及人员姓名 | | 中国平安 刘 博；南京证券 刘婧婧；毅达资本 曹博琦； | | | | 江苏嘉和源 万悦久；上海之上资产 郝贵海。 | | 时间 | 2018 年 7 月 11 | 日上午 9:30—11:00 | | 地点 | 公司 C312 会议室 ...

证券代码：300528 证券简称：幸福蓝海 编号：2018-004 幸福蓝海影视文化集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |----------------|-------------------------|------------------------------------------------------| | | ■ | 特定对象调研 ■分析师会议 | | | □ | 媒体采访 □业绩说明会 | | 投资者关系 | □ 新闻发布会 □路演活动 | | | 活动类别 | □ 现场参观 | | | | □ 其他 | （请文字说明其他活动内容） | | | （排名不分先后） | | | 参与单位名称 | | 海通证券 郝艳辉、黄 原；西部利德基金 冯皓琪； | | | | 万国投资 刘 成；关河资产 王忠波；博汇投资 王 辉； | | 及人员姓名 | | 大成基金 周 松；天猊投资 曹国君；源乘投资 曾 尚； | | | | 融湖投资 邓晓珊；合众易晟 邓 睿。 | | 时间 | 2018 年 11 月 2 | 日下午 15:00—16:00 | | 地点 | ...

证券代码：300528 证券简称：幸福蓝海 幸福蓝海影视文化集团股份有限公司投资者关系活动记录表 编号：2022-002 | --- | --- | --- | --- | |-------------------------|------------------------------------------|--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|----------------| | | | | | | | ■特定对象调研 ■分析师会议 | | | | | □媒体采访 | □业绩说明会 | | | 投资者关系 | □新闻发布会 □路演活动 | | | | 活动类别 | □现场参观 | | | | | □其他 | （请文字说明其他活动内容 ...