HAIDILAO(HK:06862) Xin Jing Bao·2025-03-25 13:52Core Insights - Haidilao achieved a revenue of 42.755 billion yuan in 2024, marking a year-on-year increase of 3.1% [1] - The net profit for 2024 reached 4.7 billion yuan, reflecting a growth of 4.6% compared to the previous year [1] - Core operating profit rose to 6.23 billion yuan, showing an 18.7% increase year-on-year [1] Financial Performance - The average table turnover rate was 4.1 times per day [1] - Haidilao served 415 million customers in 2024, with an average daily foot traffic exceeding 1.1 million, a 4.5% increase from the previous year [1] Store Expansion - By the end of 2024, Haidilao operated a total of 1,368 restaurants, including 1,332 self-operated locations in mainland China, 23 in Hong Kong, Macau, and Taiwan, and 13 franchised restaurants [1] Brand Development - Haidilao launched the "Pomegranate Plan" to expand its second brand offerings, creating 11 new restaurant brands with a total of 74 locations [1] - New brands include Yanquan Barbecue, Huoyan Guan, and Xiaohai Hotpot, catering to various dining scenarios [1] Innovation in Dining Experience - In 2024, Haidilao introduced various themed restaurants, including private dining, family-friendly, and late-night dining options [2] - The company also launched a "one-person meal" delivery service, contributing to a 20.4% increase in takeaway revenue, reaching 1.254 billion yuan [2] Other Revenue Streams - Revenue from other restaurant formats, including camping hotpot and campus hotpot, grew by 39.6% to 483 million yuan in 2024 [2]