Yantang Dairy(002732) 华夏时报·2025-03-31 13:31Core Viewpoint - Yantang Dairy experienced a significant decline in revenue and net profit in 2024 after a strong performance in 2023, primarily due to intensified market competition and reliance on the Guangdong market [1][2][4]. Financial Performance - In 2024, Yantang Dairy reported revenue of 1.732 billion yuan, a decrease of 11.18% year-on-year, and a net profit of 103 million yuan, down 43.03% year-on-year [1][3]. - The company's gross profit margin fell to 25.18%, a decrease of 0.6 percentage points compared to the previous year [3]. Market Competition - Yantang Dairy's revenue is heavily dependent on the Guangdong market, with 98% of its income coming from this region, where competition from major players like Yili and Mengniu is fierce [1][4]. - The company faced challenges from aggressive promotional pricing strategies employed by larger competitors, which impacted its market position [3][4]. Strategic Initiatives - Yantang Dairy has been focusing on expanding into the Guangdong-Hong Kong-Macao Greater Bay Area, although the results of this strategy have yet to materialize in terms of revenue growth [4][5]. - The company aims to enhance its market presence in Macau and Hong Kong, becoming the sole milk brand for educational programs in Macau [5]. Future Outlook - For 2025, Yantang Dairy plans to adopt a strategy focused on quality, sales promotion, and execution, with an emphasis on expanding its market reach in the Greater Bay Area and surrounding regions [5].