老外玩爆,意外走红:巧了,网易和FunPlus都赌上了同一条赛道
NTESNTES(US:NTES) 3 6 Ke·2025-04-05 23:09

Core Viewpoint - The article discusses the recent success of two Marvel-themed games, "Marvel Mystic Mayhem" by NetEase and "DC: Dark Legion" by FunPlus, highlighting their innovative gameplay and market potential in the competitive mobile gaming landscape [1][4][58]. Group 1: Game Performance and Market Impact - "Marvel Mystic Mayhem" was released globally on December 6 and has received positive feedback for its visual quality and competitive gameplay, becoming a major hit in the market [1]. - "DC: Dark Legion" has already proven its effectiveness in overseas markets, achieving the top position on the iOS free chart in the US and ranking first in 42 countries in the strategy game category, with projected first-month revenue exceeding 1 billion [4][50]. Group 2: Gameplay Innovations - Both games utilize card-based mechanics, which are common in IP adaptations, but they incorporate unique elements to enhance player experience, moving beyond traditional gameplay [6][58]. - "Marvel Mystic Mayhem" focuses on storytelling and innovative gameplay, featuring a unique RPG experience centered around the character Nightmare, which allows for deeper character exploration [10][12][24]. - "DC: Dark Legion" combines card collection, idle combat, and SLG elements, offering a rich gameplay experience that appeals to both casual and hardcore players [32][58]. Group 3: Audience Engagement and IP Utilization - The success of both games is attributed to their strong IP foundations, with "Marvel Mystic Mayhem" appealing to core Marvel fans while also attracting new players through engaging narratives and gameplay [14][55]. - "DC: Dark Legion" leverages the existing fanbase of the DC universe and fills a market gap, providing a fresh take on traditional card games with innovative mechanics [52][58]. Group 4: Future Market Trends - The article suggests that the IP adaptation market is evolving, with a shift away from formulaic designs towards more innovative and engaging gameplay experiences [53][58]. - Both NetEase and FunPlus are seen as leading the charge in this transformation, potentially setting new standards for quality and creativity in the mobile gaming industry [58].

老外玩爆,意外走红:巧了,网易和FunPlus都赌上了同一条赛道 - Reportify