Kunlun(SZ:300418) Sou Hu Cai Jing·2025-04-27 01:54Core Insights - The article highlights Kunlun Wanwei's successful transition into a "platform-level" AI company, showcasing its robust financial performance and strategic growth in 2024 [2][21] - The company has diversified its business model, focusing on AI-driven applications across various sectors, including social media, short dramas, music, and search [4][18] Financial Performance - Kunlun Wanwei reported a total revenue of 5.66 billion yuan in 2024, marking a year-on-year growth of 15.2% [2] - The overall gross margin reached 73.6%, with R&D expenses amounting to 1.54 billion yuan, reflecting a significant increase of 59.5% [2] - Overseas business revenue accounted for 91% of total income, reaching 5.15 billion yuan, which is a 21.9% increase year-on-year [4] AI Application Growth - The AI social product Linky achieved a monthly revenue exceeding 1 million USD, with 3 million active users and over 10 million downloads [12] - The AI music platform Mureka generated an annual recurring revenue (ARR) of approximately 12 million USD, with a monthly revenue of around 1 million USD [12] - The short drama platform DramaWave reached an ARR of about 120 million USD, with a monthly revenue of 10 million USD, surpassing Netflix in the Korean market with its hit series "Engagement Storm" [5][15] Strategic Initiatives - Kunlun Wanwei's "All in AGI and AIGC" strategy has been fully implemented, creating a diversified business matrix that includes AI social, short dramas, music, and search [4][18] - The company has adopted a dual approach in the short drama sector, developing both a distribution platform (DramaWave) and an AI-driven content creation platform (SkyReels) [14][15] - The launch of SkyReels, an AI short drama creation platform, allows creators to generate scripts and videos using natural language input, significantly streamlining the production process [14][15] Market Position and Future Outlook - The company aims to achieve an ARR of 360 million USD by the end of 2025, positioning the short drama business as a key growth driver [18] - Kunlun Wanwei's self-developed models and technology have established it as a competitive player in the global AI industry, with significant advancements in various AI applications [19][20] - The market has recognized Kunlun Wanwei as a mature and diversified "AI industry matrix," reflecting confidence in its business model and technological capabilities [21][22]