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董明珠:“低价是无能的表现”、“海归派里有间谍”

Group 1 - Gree Electric Appliances held its first extraordinary shareholders' meeting of 2025, where Dong Mingzhu was elected as a non-independent director with over 3.3 billion votes, indicating strong support from investors and shareholders [1][3] - Dong Mingzhu criticized the low-price competition in the domestic air conditioning market, stating that low prices reflect a lack of capability and emphasized the importance of quality and technology over pricing [1][5] - The company has seen a significant increase in sales at stores rebranded as "Dong Mingzhu Health Home," with the first store achieving sales of 8.2 million yuan in a week, showcasing the effectiveness of personal branding [5] Group 2 - Dong Mingzhu expressed a strong preference for cultivating talent domestically, rejecting the idea of hiring overseas returnees, citing concerns over potential espionage and the need to protect the company's extensive patent portfolio [7] - The company maintains a high gross margin of 34.7%, attributed to the personal branding of Dong Mingzhu, which saves approximately 800 million yuan in advertising costs annually [5] - Gree's cheapest wall-mounted air conditioner is priced at 2,899 yuan, while the lowest-priced floor-standing unit is 5,399 yuan, indicating that the company does not compete on price but rather on quality and technology [5]