吉利私有化极氪，重回2014战略收缩之年

Core Viewpoint - Geely Group is planning to privatize Zeekr, which may lead to its delisting from the US stock market, reflecting a significant strategic shift within the company [1][3]. Group 1: Strategic Changes - Geely submitted a non-binding offer to privatize Zeekr, suggesting a strong commitment to internal restructuring [1]. - The merger of Lynk & Co and Zeekr was initially seen as a way to strengthen Zeekr, but the current move indicates a more severe strategic reassessment by Geely [1][2]. - Geely's leadership has expressed a pessimistic outlook for the next three years, prompting a strategic contraction reminiscent of past restructuring efforts [1][2]. Group 2: Performance Metrics - Zeekr's performance since its IPO has been disappointing, with a 2024 delivery target of 230,000 vehicles not met, achieving only 222,100 deliveries [4]. - For 2024, Geely set a sales target of 710,000 vehicles for Zeekr and Lynk & Co, with Zeekr expected to deliver 320,000 units [4]. - In the first four months of 2024, Zeekr sold 53,000 vehicles, achieving only 16.56% of its annual target, indicating significant pressure to meet future sales goals [4]. Group 3: Internal Impacts - Employees holding original shares in Zeekr will not be adversely affected by the delisting, as the company will buy back shares at a price higher than the issue price [6]. - The merger may lead to personnel adjustments within Zeekr, with reports of potential layoffs and increased performance scrutiny among employees [6][7]. - The integration of Zeekr's technology assets into Geely Group is expected to enhance operational efficiency and resource allocation [3][8]. Group 4: Future Outlook - Geely's ongoing integration efforts may extend to other brands under its umbrella, with discussions about the potential privatization of Lotus and Polestar [9]. - The company aims to achieve ambitious sales targets of 4.11 million vehicles in 2023 and 5 million by 2027, but the success of these goals remains uncertain [2][9].