Workflow
库克又输了,“苹果税”最后的基地,只剩下中国了?

Core Viewpoint - Apple has lost a significant legal battle against Epic Games, with a U.S. court ruling that Apple violated a previous order by not allowing external payment options in the App Store [1][5]. Group 1: Legal Outcomes - The court has mandated that Apple must not restrict developers from directing users to external purchases and cannot charge commissions on these transactions [1][3]. - Apple has faced multiple legal defeats in the past, leading to some adjustments in its commission structure, such as reducing the standard commission from 30% to 27% in the U.S. [5][8]. Group 2: Market Implications - With the ruling, it is expected that developers will increasingly utilize third-party payment options to avoid Apple's commission, which could significantly impact Apple's revenue from the App Store [3][5]. - Apple has now lost legal battles in two of its largest markets, the U.S. and Europe, while still maintaining its 30% commission policy in China [7][9]. Group 3: Regional Commission Structures - In Europe, Apple has reduced its commission rate from 30% to 17% and allowed third-party payments and sideloading of apps [8][9]. - The commission rates for different regions are as follows: - China: 30% for standard enterprises - U.S.: 27% for standard enterprises using third-party payment channels - Europe: 17% for standard enterprises [9].