浦发银行南昌分行：金融力量点燃城市消费热潮

Group 1 - The core viewpoint of the articles emphasizes the proactive measures taken by SPDB Nanchang Branch to stimulate consumer spending and support local businesses through various promotional activities and financial products [1][2][5][7] Group 2 - SPDB Nanchang Branch has launched the "66 Business Circle Activity" to attract customers by collaborating with well-known shopping malls and brand stores during key holidays, offering discounts to enhance customer experience [2] - The bank's employees have taken on the role of "product experience officers," promoting the bank's discount activities through online platforms and increasing exposure for partner merchants [2][4] - The "Puflash Loan" has become one of the bank's four major business brands, serving over 20,000 customers in the province and disbursing nearly 10 billion yuan in consumer loans over the past three years [2] Group 3 - The tourism sector in Jiangxi has seen significant growth, with the Jingdezhen ceramic industry being a cultural highlight, leading to increased attention from local tourism development departments [5] - SPDB Nanchang Branch has provided medium to long-term loans to support the expansion and upgrading of the Taoxichuan Cultural and Creative Street, which is expected to attract over 10 million visitors in 2024 [5] Group 4 - The bank has supported tourism-related enterprises with a credit balance exceeding 1.5 billion yuan and has assisted in issuing debt financing tools totaling 2.1 billion yuan, with an underwriting share of over 1.1 billion yuan [7]