亚马逊突现购物车异常，Prime Day费用上涨遭热议！

Core Insights - The article highlights the increasing uncertainties faced by cross-border sellers on Amazon, particularly regarding product listings and rising costs associated with promotional events [2][5]. Group 1: Product Listing Issues - Sellers are experiencing abnormal messages on their product pages, indicating items will not be available until July 9, 2026, despite having sufficient inventory and correct settings [2]. - The issue appears to be linked to synchronization mechanisms or editing permissions across different sites rather than system bugs or hacking [2][4]. - Sellers are advised to proactively check for unauthorized listings and discrepancies in editing permissions across sites to mitigate potential impacts on conversion rates [4]. Group 2: Rising Costs and Seller Concerns - Amazon has announced an increase in the registration fee for the 2025 Prime Day event from $50 to $100, raising concerns among sellers about the escalating costs of participation [5]. - Larger sellers may benefit from the increased fee by leveraging bulk participation to enhance inventory turnover and gain higher visibility, while smaller sellers may struggle to cover the costs [5][6]. - Some sellers are opting out of Prime Day due to the high costs and low profit margins, indicating a shift in strategy towards relying on organic traffic instead of paid promotions [5][6].