三棵树仿石漆何以连续5年市占率第一？

Core Viewpoint - The architectural coating industry is undergoing a significant transformation towards low-carbon and environmentally friendly solutions, driven by China's "dual carbon" strategy and green building standards. The company, Sankeshu, has established itself as a leader in the market, particularly in the imitation stone paint segment, reflecting the resilience of China's manufacturing sector and serving as a model for the new building materials industry [1][2]. Group 1: Market Position and Strategy - Sankeshu has maintained the top market share in imitation stone paint for five consecutive years, leveraging its early strategic positioning in this niche market [1][2]. - The company has developed a unique path by aligning its product offerings with government policies, particularly in the context of the "dual carbon" goals [1][2]. - In 2024, Sankeshu's imitation stone paint sales are projected to exceed 100,000 tons, capturing over 7% of the market share and expanding into Southeast Asian markets [2]. Group 2: Technological Innovations - The company has addressed traditional challenges in imitation stone paint, such as short lifespan and fading, by utilizing nano self-repair technology and a super weather-resistant resin system, significantly enhancing product durability [1][2]. - The new product formulations have achieved over 4,000 hours of UV aging resistance, surpassing the national standard of 2,000 hours, and have been included in the revised draft of the "Green Building Evaluation Standard" [1][2]. Group 3: Environmental and Cultural Impact - The shift towards green building practices is essential for achieving carbon neutrality in urban construction, with Sankeshu's products being used in low-energy urban buildings and renovations of old neighborhoods [2][3]. - The company has introduced a series of imitation stone paints inspired by traditional palace culture, merging cultural heritage with modern aesthetics, making its products popular in high-end villas and cultural tourism projects [3]. - Sankeshu's commitment to social responsibility is evident through initiatives like the "National Coating Competition," which aims to cultivate skilled craftsmen and promote the integration of traditional craftsmanship with modern needs [3][5].