XIAOMI(HK:01810) 2 1 Shi Ji Jing Ji Bao Dao·2025-05-23 03:15Core Viewpoint - Xiaomi has officially launched its first SUV, the Xiaomi YU7, during its 15th anniversary event, positioning it as a luxury high-performance electric vehicle [1][2]. Performance and Specifications - The high-end version, YU7 Max, boasts a 0-100 km/h acceleration time of 3.23 seconds, a maximum power of 690 PS, and a peak power output of 508 kW, with a top speed of 253 km/h [2]. - The standard and Pro versions of the YU7 have a top speed of 240 km/h, with acceleration times of 5.88 seconds and 4.27 seconds, respectively [2]. - Both the standard and Pro versions are equipped with a 96.3 kWh battery, with the rear-wheel-drive YU7 achieving a range of 835 km [2][3]. - The YU7 features an 800V silicon carbide high-voltage platform, allowing for a rapid charging time of 12 minutes from 10% to 80% [2]. Unique Features - The YU7 is claimed to have the longest range among mid-to-large pure electric SUVs at 835 km [3]. - It includes an AR-HUD system called "Sky Screen Panorama Display," dual zero-gravity seats, and the largest front hood storage space in mass-produced vehicles [3]. - The vehicle is available in three color options: Gem Green, Titanium Metal, and Lava Orange [4]. Market Positioning and Pricing - Although the exact price of the YU7 was not disclosed, CEO Lei Jun indicated that it would not be below 300,000 yuan, countering speculation of a 199,000 yuan price point [7][8]. - The YU7 is expected to launch in July, following the success of the Xiaomi SU7 and SU7-Ultra, which have sold 258,000 units, making it the best-selling model in the 200,000 yuan and above category [8]. Challenges and Developments - The launch of the YU7 faced delays due to safety concerns following an incident with the SU7 and supply chain issues related to autonomous driving chips [9]. - Despite these challenges, the YU7's release was revived after a promotional push from Lei Jun on social media [10].