2025美国品牌声誉百强榜公布：马斯克关联公司排名骤降，特斯拉95

Core Insights - The 2025 Axios Harris Brand Reputation Survey indicates a significant decline in the reputation of Tesla and other brands associated with Elon Musk, placing them among the lowest-rated brands in the U.S. [1] Brand Reputation Trends - The survey, conducted annually since 2019, assesses the public perception of 100 well-known companies based on familiarity and ratings from thousands of respondents [3] - Tesla's reputation has fluctuated over the years, starting at 42nd place in 2019 with a score of 75.4, rising to 8th place in 2021 with a score of 80.2, but has since experienced a downward trend [3] - In 2022, Tesla dropped to 12th place with a score of 79.5, and in 2023, it fell dramatically by 50 positions to 63rd place with a score of 72.5, leading to significant public concern [3][4] Recent Performance - In 2024, Tesla continued its decline, falling to 95th place with a score of 61.3, indicating a worsening brand image and accelerating downward trend [4] - Only two technology companies ranked lower than Tesla: Meta (Facebook) at 97th place and Twitter at 98th place, both facing their own public dissatisfaction [4] - SpaceX, another Musk-owned company, also reported poor performance, ranking 86th with a score of 66.4 [4]