Core Viewpoint - The collaboration between Master Kong and China's space industry highlights the integration of aerospace technology into consumer products, showcasing the company's commitment to innovation and social responsibility [1][4][19] Group 1: Partnership with Aerospace Industry - Master Kong has been a partner of China's space industry since 2017, focusing on maintaining high product quality in line with aerospace standards [6] - The company has utilized aerospace patented technology in its instant noodles, ensuring consistent quality regardless of geographical location [14][17] - Recent events, such as the "Heavenly Selected Noodle" exhibition, have engaged the public in understanding the significance of aerospace technology in everyday products [8] Group 2: Social Responsibility and Community Engagement - Master Kong has demonstrated social responsibility through product donations and educational initiatives, contributing to the dissemination of aerospace spirit [4] - The company aims to connect the public with the aerospace dream by providing engaging experiences that highlight the importance of the aerospace industry [8] Group 3: Product Innovation and Market Trends - Master Kong has introduced over 300 varieties of instant noodles that reflect local flavors, blending traditional Chinese culinary culture with modern innovation [10] - The company is set to relaunch classic flavors, such as "Black and White Pepper Noodles," to cater to consumer nostalgia while enhancing health and convenience [13] - Master Kong's commitment to innovation is evident in its development of new products using zero-frying technology, addressing health-conscious consumer demands [17] Group 4: Future Directions and Goals - The company plans to deepen its collaboration with the aerospace sector, continuously pursuing aerospace standards and integrating aerospace spirit into its corporate culture [19] - Master Kong aims to create a value network that combines cultural identity with technological innovation, focusing on high-quality development and nutritious products for consumers [19]
康师傅的创新与传承:用航天科技打造一碗“天选好面”