Core Insights - Apple's WWDC this year did not meet the high expectations set in previous years, with many anticipated features of Apple Intelligence likely delayed until next year [2][12] - The focus shifted towards system UI updates across various platforms, showcasing a new unified design language and versioning system [3][5] Group 1: Design and User Interface - Apple introduced a unified naming convention for its operating systems, aligning all platforms under a year-based versioning system, such as iOS 26 and macOS 26 [3][5] - The new design language, termed "Liquid Glass," enhances the aesthetic appeal and functionality of applications, providing a 3D effect and new customization options [5][7] - The integration of the Liquid Glass design across applications, including the camera app, reflects Apple's commitment to maintaining high design standards [5][7] Group 2: Software Features and AI Integration - iOS 26 includes new features powered by Apple Intelligence, such as real-time translation and visual intelligence capabilities, although many of these features are already available on competing devices [7][12] - macOS 26 and iPadOS have seen significant updates, blurring the lines between the two systems, with macOS adopting features from iOS and enhancing user personalization options [7][10] - Apple has opened up its foundational model framework for third-party developers, allowing for greater integration of AI functionalities [12][14] Group 3: Market Position and Future Outlook - The lack of significant advancements in AI at this year's WWDC has led to a perception of stagnation, with industry experts noting the need for Apple to accelerate its AI initiatives [12][19] - Despite the subdued announcements, Apple's design capabilities remain unmatched, and the company continues to explore the future of device interaction and integration [16][18] - The demand for AI solutions is evident, with users seeking a system-level AI that understands their habits, indicating a potential market opportunity for Apple [19]
苹果革新与务实下的新思考:UI更透明,AI更具象 | WWDC 25