苹果AI还在路上，库克只想造「混动车」？

Core Viewpoint - Apple's approach to AI has been perceived as lackluster, particularly highlighted during the WWDC 25, where the company did not present significant advancements in its AI strategy, such as a more personalized, AI-driven Siri [1][3][6] Group 1: AI Progress and Updates - Apple's AI updates at WWDC 25 were minimal and seen as a temporary measure, focusing on small-scale enhancements rather than substantial innovations [6][16] - The updates included five main areas: real-time translation, Genmoji upgrades for AI-generated emojis, visual intelligence for image analysis, AI messaging for developers, and AI-driven application features like the "Workout Buddy" for Apple Watch [8][10][12][15] - The overall AI updates were characterized by three features: small-scale upgrades, deeper collaboration with external AI models like OpenAI, and a strategy to sell more hardware through software updates [16] Group 2: Competitive Landscape - Competitors like Google and OpenAI are aggressively advancing their AI capabilities, contrasting with Apple's more cautious approach [18] - Analysts express disappointment over the absence of a new Siri, indicating a significant gap in Apple's AI experience compared to its rivals [17][20] Group 3: Future Considerations - There are concerns about Apple's ability to keep pace with AI advancements, with analysts suggesting that the company may need to pursue larger acquisitions to enhance its AI portfolio [20][21] - The historical context of Apple's innovation raises questions about whether it can maintain its leadership in the AI era, with some speculating it could face challenges similar to those experienced by Nokia in the smartphone revolution [21]