Core Insights - Laopu Gold is set to open its first overseas store in Singapore on June 21, marking a significant step in its global expansion strategy [1] - The new store is located in the Marina Bay Sands, a high-end commercial area, alongside luxury brands like Louis Vuitton and Hermes, reinforcing Laopu Gold's positioning as a premium Chinese gold brand [1] - Laopu Gold has achieved the highest revenue per store and sales efficiency among all jewelry brands in mainland China, surpassing many international luxury brands [1] Company Overview - Founded in 2009, Laopu Gold is a pioneer in promoting the "ancient method gold" concept in China, offering not only traditional gold jewelry but also ancient-style gold artifacts [1] - As of April this year, Laopu Gold has signed agreements with all high-end shopping malls in China, making it the only Chinese brand to achieve such comprehensive coverage [1] Market Analysis - Laopu Gold's performance in China has garnered attention from the international luxury goods industry, with Morgan Stanley noting that it has changed perceptions regarding local competitors threatening European luxury brands [2] - The Singapore store is expected to serve as a launchpad for Laopu Gold to tap into the Southeast Asian market, where there is a significant Chinese population and a growing demand for gold products [2] - The jewelry market in Southeast Asia is projected to grow at a compound annual growth rate of 3.35% until 2033, with Singapore's jewelry market expected to see an average growth rate of 4.51% from 2025 to 2029 [2]
老铺黄金新加坡首店开业 中国高端黄金品牌出海