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《F1》电影:布拉德·皮特主演,价值 3 亿刀的 iPhone 广告
AppleApple(US:AAPL) 3 6 Ke·2025-06-23 02:33

Core Viewpoint - The film "F1: Speeding" starring Brad Pitt is set to be released, produced by Apple's Apple Originals, emphasizing the thrilling competition of F1 racing and showcasing the use of iPhone technology in filming [1][8]. Group 1: Film Production and Technology - The film represents Apple's highest-level project to date, with an investment of $300 million and a simultaneous global theatrical release [8]. - Apple has developed a modified version of the iPhone to serve as a T-cam for filming, retaining core components while discarding non-essential parts [9][11]. - The modified iPhone is designed to withstand extreme conditions, capturing high-quality footage at speeds of up to 300 km/h [11][12]. Group 2: Industry Impact and Innovation - The use of iPhone technology in a high-budget Hollywood film marks a significant shift in the perception of mobile devices in professional filmmaking [24]. - Apple's investment in this project not only serves as a marketing strategy for the iPhone but also aims to redefine filmmaking techniques [24]. - The film's production demonstrates that iPhone technology can integrate into professional workflows, challenging traditional filmmaking equipment [22][24].