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亚马逊2025会员日大促定档7月8日;Temu推“Temu Week”对标亚马逊会员日;伊以冲突致部分航线运费暴涨|一周「出海参考」(06.16-06.22)

Emerging Market Dynamics - Singapore plans to support 500 AI enterprise projects in the next year, contributing nearly 18% to its digital economy and focusing on local SMEs and talent development [1] - UAE ranks as the 10th largest destination for foreign direct investment globally, with inflows reaching 167 billion dirhams (approximately 45 billion USD) in 2024, a 48% increase from the previous year [2] - Saudi Arabia's Public Investment Fund establishes a subsidiary for the construction and operation of the Riyadh Expo 2030, with a total investment of 7.8 billion USD [3] Platform Dynamics Overview - Amazon's Prime Day in 2025 will last for four days, starting July 8, providing global Prime members with extended shopping opportunities [4] - Amazon introduces over 20 initiatives to simplify global expansion for sellers, including cross-border shipping services and operational upgrades [5] - TikTok Shop launches a new badge system to enhance seller credibility and user experience [6] - TikTok Shop in Mexico is set to open for cross-border merchants, allowing Chinese businesses to enter the market [8] - Temu will launch a marketing campaign called "Temu Week" starting June 28, offering tiered discounts [9] - Temu Mexico opens up for individual seller registration, facilitating entry into the Latin American market [10] - SHEIN's energy efficiency project has saved suppliers nearly 100 million yuan, with significant reductions in carbon emissions, water, and electricity usage [11] - Shopee Singapore will upgrade its SIP stores to an overseas warehouse model starting June 25 [12] - Shopee Indonesia will implement an order processing fee starting July 20, 2025 [13] - AliExpress launches "Celeb Shop" to attract young consumers through K-fashion and social media influencers [14] Popular Industry Observations - Global smart vacuum cleaner market shipments grew by 11.9% year-on-year in Q1 2025, with top five manufacturers accounting for 63.4% of the market [15] - ByteDance, Xiaomi, and SHEIN top the BrandZ list of Chinese global brands [16] - China's automobile exports increased by 14.5% year-on-year in May 2025, with significant growth in new energy vehicle exports [17] - The European kitchen appliance market is expected to reach 8.35 billion USD by 2025, driven by high demand for affordable products [18] - The global hair accessories market is projected to reach 46.64 billion USD by 2030, with a CAGR of 8.0% from 2025 to 2033 [19][20] - The global bicycle market is expected to reach 134.18 billion USD by 2033, with a CAGR of 9.0% from 2025 to 2033 [21] Service Ecosystem Trends - The ongoing conflict in the Middle East has led to a 250% increase in shipping costs on certain routes [22] - JD Logistics launches a new B2C express delivery brand "JoyExpress" in Saudi Arabia [23] - Cainiao opens its second self-operated overseas warehouse in Canada to enhance logistics capabilities [24] - PayPal introduces "Storefront Ads," integrating shopping features directly into online advertisements [25][26] - PartnerBoost invests in the cross-border e-commerce data analysis platform "Captain BI" to enhance marketing effectiveness [27] - Alibaba Cloud will launch its second data center in South Korea to support the growth of generative AI [28] Overseas Policy Changes - The Trump administration extends the TikTok ban deadline for 90 days [29] - The U.S. imposes a 50% tariff on eight categories of steel household appliances starting June 23, 2025 [30] - The U.S. initiates record-high tariffs on six categories of Chinese goods, with rates reaching up to 1157.53% [31][32] - The EU mandates energy efficiency labels for new mobile phones and tablets starting June 20, 2025 [33] - Vietnam revises its product quality law to enhance online sales transparency [34] - Malaysia postpones the enforcement of a regulation requiring e-commerce platforms to use the Malay language [35]