XIAOMI(HK:01810) Sou Hu Cai Jing·2025-06-26 07:41Core Insights - The core message from Lei Jun indicates that the price of the Xiaomi YU7 will not be significantly lower than that of the SU7, suggesting a high standard configuration for the YU7 [1][3][4] - Lei Jun emphasizes that the pricing of the YU7 will be reasonable, and he does not foresee it affecting the sales of the SU7, as there remains a strong preference for sedans among many consumers [3][4] Pricing Strategy - Lei Jun's comments imply that consumers should prepare for a higher price point for the YU7, despite its rich features, which are intended to justify the cost [4][9] - The expected price range for the YU7 is projected to be between 23.99 million and 31.99 million yuan, aiming to capture market share from the Tesla Model Y [12][24] Product Configuration - The YU7 will have three versions: YU7 Standard, YU7 Pro, and YU7 Max, each with distinct configurations [15] - The YU7 Standard version features a single motor rear-wheel drive with a maximum power of 235 kW, 0-100 km/h acceleration in 5.88 seconds, and a CLTC electric range of 835 km [16] - The YU7 Pro version upgrades to a dual motor all-wheel drive with a maximum power of 365 kW and a CLTC range of 770 km [17] - The YU7 Max version boasts a dual motor high-performance all-wheel drive with a maximum power of 508 kW and a CLTC range of 760 km [19] Market Impact - The launch of the YU7 is expected to reignite interest in the already competitive electric vehicle market, with the final pricing to be revealed soon [24] - The marketing strategy appears to follow a similar approach to the SU7, aiming to create anticipation and manage consumer expectations prior to the official price announcement [8][21]