XIAOMI(HK:01810) Guan Cha Zhe Wang·2025-06-27 00:03Core Viewpoint - Xiaomi has launched its first AI glasses, positioning them as next-generation personal smart devices with a starting price of 1999 yuan, aimed at enhancing user interaction through AI capabilities [1][2][6] Product Features - The Xiaomi AI glasses come in three versions, with the standard version priced at 1999 yuan, a monochrome electrochromic version at 2699 yuan, and a color electrochromic version at 2999 yuan [2] - Weighing 40g, the glasses offer a typical battery life of 8.6 hours and can be fully charged in 45 minutes, outperforming competitors like Ray-Ban Meta Glasses, which weigh 42g and have a battery life of 4 hours [1][2] Market Context - The AI glasses market has seen significant competition, with various brands like Baidu and Huawei also entering the space, indicating a growing interest and demand for such products [6][9] - The term "hundred glasses war" has been used to describe the ongoing competition in the AI glasses sector, highlighting the strategic importance of this product category for tech companies [6] Sales and Demand - Pre-launch, over 32,000 reservations were made for the Xiaomi AI glasses on platforms like JD.com, indicating strong consumer interest [2] - The standard version of the glasses may be eligible for government subsidies, potentially lowering the price to around 1699 yuan in certain regions [2] Industry Insights - The global market for AI smart glasses is projected to grow significantly, with a forecast of 12.05 million units shipped by 2025, reflecting an 18.3% year-on-year increase [10] - Despite the rising interest in smart glasses, industry experts note that no manufacturer has yet achieved profitability in this segment, suggesting ongoing challenges in monetizing the technology [9]