
Core Insights - The recent surge in the price of Feitian Moutai indicates a return to normalcy in the liquor market after the 618 shopping festival [1] - The departure of Hou Xiaohai marks a new era for China Resources Beer, signaling the onset of a new cycle in the beer industry [1][4] Company Developments - Jiu Gui Jiu plans to launch low-alcohol products as part of its "two lows and one small" strategy, with products at 33°, 28°, 21°, and 18° degrees set to be introduced by the end of July [1] - Luzhou Laojiao has successfully developed a 28° version of its flagship product, Guojiao 1573, which is expected to be launched soon, alongside research into even lower alcohol content products [1][3] - Wuliangye is set to introduce a 29° product named "Wuliangye·Yijianqingxin" in the second half of the year [2] Financial Highlights - Luzhou Laojiao's shareholders approved a three-year cash dividend plan, with rates increasing to 75% by 2026, ensuring annual dividends of at least 8.5 billion yuan [3] - The dividend rates for major liquor companies, including Moutai, Wuliangye, and Yanghe, are expected to rise above 70% [3] Industry Trends - The liquor export market is expanding, with a total export value of 830 million USD from January to May 2025, marking an 8.6% increase year-on-year [7] - Conversely, the import market is declining, with a total import value of 1.37 billion USD, down 14.3% year-on-year [7] - The Jiangsu liquor market is experiencing a slight decline in sales, with overall sales close to 62 billion yuan [9] Strategic Collaborations - Diageo has formed a strategic partnership with JD.com, focusing on supply chain optimization and digital marketing [12] Regulatory Actions - The government of Renhuai City is taking measures to combat counterfeit liquor production following a report on fraudulent practices in the production of "vintage liquor" [10]