又一名特斯拉核心高管被解雇

Core Insights - Since Elon Musk's acquisition of Twitter (now X) in 2022, Tesla has faced significant challenges, including declining brand reputation, slowing global sales, and shaken investor confidence [2] - The recent dismissal of Omead Afshar, Tesla's Vice President of North America and Europe operations, highlights ongoing struggles in key markets [2][11] Company Leadership Changes - Omead Afshar was recently fired amid declining sales and popularity of Tesla's electric vehicles in North America and Europe [2][11] - Afshar had previously faced scrutiny during his tenure, including an internal investigation related to a secret project involving special glass [7][11] - His departure is part of a broader trend of executive turnover at Tesla, with several high-profile leaders leaving the company in recent months [11][13] Sales Performance - Tesla's sales in Europe have reportedly dropped for five consecutive months, with a 37% year-over-year decline noted in recent months [11][14] - In the U.S., Tesla's sales are also weak, with a 15% year-over-year decline in China reported in May [14] - Analysts predict a global delivery drop of at least 10% for the second quarter, with expected deliveries around 392,800 vehicles compared to 444,000 in the same period last year [14] Strategic Focus - Tesla is shifting its strategic focus towards AI-driven autonomous driving technology and robotics, rather than launching new electric vehicle models [17] - The recent pilot launch of the Robotaxi service in Austin has faced challenges, including reports of unstable driving behavior during tests [17]