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雷军直播内容汇总,在线带货友商也算是长见识了
Sou Hu Cai Jing·2025-07-03 00:00

Group 1 - The core point of the live broadcast was to address various concerns regarding the Xiaomi YU7, including its return policy, user demographics, and market competition [3][4][12] - Xiaomi's 7-day return policy is positioned as an industry standard, with the company emphasizing customer satisfaction and minimizing concerns about product trials [3] - The average age of Xiaomi YU7 users is 33, with 30% being female, and a significant portion (52.4%) of users previously owned Apple products [4] Group 2 - Xiaomi currently operates 335 automotive stores across 92 cities, with plans to add 18 more stores in July [6] - The pricing strategy for the Xiaomi YU7 was finalized just one day before the launch, with a quick decision made by the executive team [7] - A total of 653 test vehicles were used for the Xiaomi YU7, accumulating 649,000 kilometers in testing, which is significantly higher than the industry average [8] Group 3 - The Xiaomi YU7 is available in nine color options, with extensive design iterations for each color [9] - Competitors have attempted to intercept potential Xiaomi YU7 customers, but the company remains confident in its production capacity and customer interest [11] - The launch of the Xiaomi YU7 did not negatively impact the sales of the Xiaomi SU7, which has seen an increase in order expectations [12]