PDH(SH:600048) 3 6 Ke·2025-07-08 02:34Core Viewpoint - Shanghai has introduced a new land sales method called "bundled sales," allowing the sale of land parcels from different administrative districts together, marking a significant shift in land transaction strategies in the city [1][2]. Group 1: New Land Sales Method - The new method began in June 2023, where land is first granted to local state-owned enterprises and then sold as a package through the Shanghai United Property Rights Exchange [2]. - This approach deviates from traditional auction methods, focusing on agreements rather than competitive bidding [2]. Group 2: Market Participants - The first major player to adopt this method is Jianfa, which spent 12.35 billion to acquire a package of land in Yangpu and Hongkou districts, addressing its previous challenges in securing land in Shanghai [3]. - Other state-owned enterprises, such as Poly Developments and China Resources, are also preparing to participate in this new land acquisition strategy [4][16]. Group 3: Characteristics of Bundled Sales - Bundled sales feature combinations of prime locations, such as Hongkou and Yangpu, or Huangpu and Pudong, focusing on core urban areas [6][7]. - The land parcels are high-value, with total prices starting from over 6 billion to more than 24 billion, indicating that only financially robust companies can participate [9]. - The sales agreements stipulate that any breach of contract on one parcel will be considered a breach for the entire package [10]. Group 4: Specific Land Packages - Poly Development is targeting a package in Hongkou and Yangpu, which includes a total area of approximately 2.7 hectares, with a focus on maintaining the historical architectural style of the area [12][14]. - China Resources is pursuing a high-value combination in Huangpu and Pudong, with a starting price of 24.4 billion, indicating a significant investment in the Shanghai real estate market [18].