Core Viewpoint - The success of Xiaomi's SU7 and YU7 models is attributed to strong product capabilities and user experience rather than solely marketing efforts [1][3][5]. Group 1: Product Strength and User Experience - Xiaomi YU7 has achieved 13 first-place rankings in various categories among its peers, showcasing its superior product strength in areas like range, driving experience, and quietness [3]. - The success of Xiaomi vehicles is rooted in a deep understanding of user needs, addressing pain points in user experience, which is crucial for long-term consumer satisfaction [5]. Group 2: Brand Influence - Xiaomi's brand influence, built over 15 years, plays a significant role in its market success, indicating that marketing alone is not the foundation of its achievements [7]. - The selection process for models like the Xiaomi SU7 involved input from a million users, highlighting the importance of consumer feedback in product development [7].
小米YU7畅销靠什么?雷军给出了两个理由