Group 1 - The core achievement of the company is winning two prestigious international awards: the Grand Winner at the NYX Awards and the Platinum Winner at the VEGA Digital Marketing Awards for its Spring Festival marketing project [2][6]. - The NYX Awards focus on future technology and innovative experiences, while the VEGA Awards emphasize digital communication and creative marketing, both being considered benchmarks for global marketing creativity and effectiveness [4][6]. - The Spring Festival marketing case by the company has set a new benchmark for global automotive brand communication, showcasing the innovative strength and development height of China's new energy vehicle industry [7][8]. Group 2 - The marketing campaign featured 780 units of the company's vehicle model, the Wenjie M9, at the 2025 Spring Festival Gala, demonstrating a significant and impactful execution [7]. - The campaign's success is attributed to its forward-thinking creative concepts, precise execution, and widespread communication effects, which have redefined the competitive landscape of the high-end new energy vehicle market [8]. - The company has transitioned from a "follower" to a "leader" in the industry, driven by continuous technological innovation and strategic foresight [8].
中国品牌新高度!赛力斯斩获NYX与VEGA两项国际权威大奖