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茅台酱香酒公司发消费提示:正规渠道购酒,共筑健康市场环境

Core Viewpoint - Guizhou Moutai Sauce Fragrance Wine Marketing Co., Ltd. has faced a series of consumer complaints regarding counterfeit products purchased from unofficial platforms, prompting the company to issue a consumer advisory to protect consumer rights and ensure product authenticity [1][2][4]. Group 1: Consumer Advisory Measures - The company confirmed that the complaints were related to counterfeit products, which posed potential risks to consumer rights [1]. - On July 18, 2025, the company released a consumer advisory urging consumers to purchase Moutai Sauce Fragrance Wine only through official channels [1][4]. - The advisory listed recommended purchasing platforms, including the "i Moutai" app, JD.com, Tmall, Douyin, and authorized offline experience centers [1][4]. Group 2: Consumer Rights Protection - The company emphasized the importance of purchasing through official channels to ensure product authenticity and access to comprehensive after-sales service [4]. - Consumers were encouraged to keep purchase receipts and report counterfeit products to market regulatory authorities to protect their legal rights [1][6]. - The company plans to enhance cooperation with relevant departments to strengthen efforts against counterfeit products and create a safer shopping environment for consumers [6]. Group 3: Industry Impact - The company's actions reflect a strong commitment to consumer rights protection and demonstrate its determination to combat counterfeit products, thereby maintaining brand image and market order [2]. - These measures set a benchmark for the entire alcoholic beverage sales industry, promoting a more regulated and healthy market environment [2].