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首推国际线宠物进客舱服务 国内航司暑期“争宠”升级

Core Viewpoint - Hainan Airlines is enhancing its pet cabin service on international flights, starting from August 15, to gain a competitive edge in the market, following the trend set by other major airlines in China [1][5]. Group 1: Service Details - From August 15, passengers on Hainan Airlines' Beijing-Bangkok flights can apply to bring small pets (cats and dogs) into the cabin, with limited spots available on each flight [1]. - Passengers must meet specific application criteria, including being an adult and providing necessary documentation such as health certificates and vaccination proof for their pets [1][2]. - Unlike domestic flights where passengers can bring two pets, international flights allow only one pet per passenger [2]. Group 2: Industry Trends - The pet cabin service has become a significant strategy for airlines to attract travelers and increase revenue, with several airlines, including China Southern Airlines, also upgrading their pet services this year [3]. - The overall travel market is experiencing a resurgence, with domestic passenger numbers exceeding 60.34 million in July, marking a new high, and international passenger numbers growing by approximately 10% [3]. Group 3: Competitive Landscape - The introduction and enhancement of pet cabin services are seen as effective measures for airlines to differentiate themselves in a highly competitive market [4]. - Airlines are targeting pet owners, who are generally willing to pay a premium for enhanced services, thus optimizing their customer base and reducing seat loss [4].