Core Insights - Wei Long Mei Wei (09985.HK) reported a simultaneous increase in revenue and net profit for the first half of 2025, with total revenue reaching 3.483 billion RMB, a year-on-year growth of 18.5% [1] - The net profit also grew by 18.5% to 736 million RMB, with basic earnings per share at 0.31 RMB [1] - The company declared an interim dividend of 0.18 RMB per share, maintaining a payout ratio of nearly 60% [1] Revenue and Profit Performance - Total revenue for the first half of 2025 was 3.483 billion RMB, reflecting an 18.5% year-on-year increase [1] - Net profit increased by 18.5% to 736 million RMB, with a basic earnings per share of 0.31 RMB [1] - Gross profit rose by 12.3% to 1.642 billion RMB, with a gross margin of 47.2% [1] Product and Market Strategy - Revenue from vegetable products surged by 44.3% to 2.109 billion RMB, accounting for 60.5% of total revenue [1] - The company launched new products such as "Magic Tofu" in sesame flavor and "Spicy Beef" in the first half of the year, enhancing product innovation and quality [1] Brand and Channel Development - Wei Long Mei Wei deepened brand penetration among young consumers through various online and offline activities, including collaborations with popular brands [2] - The company is expanding its offline and online channel coverage, enhancing terminal execution and service capabilities [2] - Efforts are being made towards automation upgrades and digital transformation to improve overall operational efficiency [2]
卫龙美味(09985.HK)上半年净利增近两成，蔬菜制品营收增长44.3%