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卫龙美味(09985.HK):魔芋高增长牵引 规模效应超预期释放

Core Viewpoint - The company reported a strong performance in H1 2025, with revenue and net profit both increasing by 18.5% year-on-year, driven by growth in vegetable products and effective channel strategies [1][2] Financial Performance - H1 2025 revenue reached 3.48 billion yuan, with a net profit of 740 million yuan, both reflecting an 18.5% increase year-on-year [1] - The company's gross margin and net margin were 47.2% and 21.1%, respectively, showing a slight decline of 2.6 percentage points and 0.1 percentage points year-on-year [2] - The company announced an interim dividend of approximately 0.18 yuan per share, with a payout ratio of about 60% [2] Product Performance - Sales of noodle products, vegetable products, and other categories were 1.31 billion yuan, 2.11 billion yuan, and 60 million yuan, respectively, with vegetable products growing by 44.3% year-on-year, while noodle products saw a decline of 3.2% [1] - The company expects continued growth in the konjac segment, benefiting from new flavors and product forms [2] Channel Strategy - Offline sales increased by 21.5%, while online sales decreased by 3.8% in H1 2025, indicating a shift in consumer purchasing behavior [1] - The company is enhancing its traditional channels and accelerating cooperation with emerging channels, which is expected to drive performance [2] Regional Performance - Revenue growth by region in H1 2025 was as follows: East China +22.9%, Central China +14.7%, North China +13.5%, South China +34.6%, Southwest +17.3%, Northwest +18.9%, and overseas +54.4% [1]