Core Viewpoint - The company, Cha Bai Dao, is set to open its first store in North America in Flushing, Queens, New York, targeting the largest Chinese community in the U.S. [1] Expansion Strategy - Cha Bai Dao's overseas CEO, Wang Huan, emphasizes the goal of introducing fresh tea products to global consumers and showcasing the potential of Chinese tea culture [1] - The company is implementing a standardized store operation system and a global supply chain network to ensure consistency in product and service across its international locations [1] Recent Developments - In July, Cha Bai Dao entered the Singapore market with a successful launch of two stores, experiencing high customer demand with average wait times exceeding 2 hours [1] - The company opened its first store in Paris, France, in May, marking its expansion into Europe [1] Market Reception - Several institutions, including Galaxy Securities and Huaxin Securities, have released reports affirming the positive development of Cha Bai Dao's overseas business [1] - Analysts believe that the company's "one location, one strategy" approach is beginning to show results in international markets, positioning it for a dual growth model of "domestic + overseas" [1]
茶百道官宣北美首店落地纽约 正式进入美国市场