宋城演艺:公司通过海外达人多渠道内容曝光、简化购票流程等方式吸引游客
Group 1 - The company is targeting the foreign visitor market by utilizing online channels for content exposure through overseas influencers, simplifying the ticket purchasing process, and offering special ticket types for foreign guests [2] - Offline strategies include enhancing market promotion and product exposure in source markets, as well as increasing advertising touchpoints related to accommodation, dining, and shopping [2]