LIHUA(SZ:300761) 2 1 Shi Ji Jing Ji Bao Dao·2025-08-19 02:41Core Insights - Lihua Co., Ltd. (300761.SZ) reported a revenue of 8.353 billion yuan for the first half of 2025, reflecting a year-on-year growth of 7.02%, but the net profit attributable to shareholders plummeted by 74.10% to 149 million yuan, indicating a situation of increasing revenue but declining profit [1][1][1] Revenue Breakdown - The sales volume of Huangyu chicken reached 260 million birds, an increase of 10.37%, but the average selling price dropped significantly by 18.40% due to weak terminal consumption, leading to a gross margin contraction in the chicken segment to 6.21%, down 7.65 percentage points year-on-year [1][1][1] - The pig farming business emerged as a highlight, with sales volume soaring by 118.35% to 949,600 heads, and the total cost reduced to 12.8 yuan per kilogram, which boosted the gross margin to 22.46% [1][1][1] - Goose sales reached 1.1627 million birds, up 21.06%, but the selling price fell by 23.03%, and the company's Fuyang goose breeding base is in the early stages of production, resulting in higher unit costs and a temporary loss in the goose business [1][1][1] Financial Adjustments - During the reporting period, the company recognized an asset impairment loss of 55.993 million yuan, accounting for 40.53% of the total profit [1][1][1] Shareholder Activity - Notably, starting from July 23, 2025, the company's chairman, Cheng Lili, has been continuously reducing his shareholding, with a total of 12.7704 million shares sold, amounting to approximately 250 million yuan [1][1][1]