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卫龙美味(9985.HK):经营高质量 盈利亮眼

Core Viewpoint - The company reported a strong performance in H1 2025, with revenue and net profit both increasing by 18.5% year-on-year, indicating robust operational quality and growth potential in key product categories [1][2]. Financial Performance - In H1 2025, the company achieved revenue of 3.48 billion yuan and a net profit of 736 million yuan, both reflecting an 18.5% year-on-year increase [1]. - The net profit margin stood at 21.1%, maintaining stability despite high raw material costs for konjac, exceeding market expectations [2]. - The gross profit margin was 47.2%, down by 2.6 percentage points year-on-year, with specific margins for noodle products and vegetable products at 48.4% and 46.6%, respectively [2]. Product Performance - Noodle and vegetable products saw a year-on-year growth of 21% in H1 2025, with core products growing over 20% [1]. - The vegetable product segment continued to show high growth, driven by the success of the konjac super product [1]. - Other products experienced a significant decline, primarily due to the discontinuation of soft-boiled eggs, but new product launches like stinky tofu are expected to mitigate short-term impacts [1]. Strategic Initiatives - The company is actively adjusting its product offerings and channel strategies to adapt to market changes, focusing on enhancing the quality and quantity of retail outlets [1]. - Emerging channels such as retail and wholesale are growing rapidly, while traditional channels are being optimized [1]. Future Outlook - The company anticipates stabilization in the spicy strip business in H2 2025, with new flavors in konjac and seaweed products expected to drive growth [3]. - The long-term outlook remains positive due to strong product innovation capabilities, robust channel potential, and effective marketing strategies [3]. - Revenue projections for 2025-2027 are estimated at 7.52 billion, 9.05 billion, and 10.62 billion yuan, with net profits of 1.45 billion, 1.80 billion, and 2.15 billion yuan, respectively [3].