LZLJ(SZ:000568) Sou Hu Cai Jing·2025-08-21 02:26Core Viewpoint - The establishment of Luzhou Laojiao Cultural Tourism Development Co., Ltd. signifies Luzhou Laojiao Group's strategic expansion into the cultural tourism sector, reflecting its ambition to diversify its business operations [1][3]. Company Overview - Luzhou Laojiao Cultural Tourism Development Co., Ltd. has a registered capital of 30 million RMB and is legally represented by Lei Yu [1][2]. - The company operates in various sectors, including tourism, internet live streaming services, retail of publications, liquor sales, food sales, accommodation services, and catering services [1][2]. Business Scope - The company's business scope includes management of scenic spots and travel agency services, indicating a comprehensive approach to cultural tourism [1][2]. - The diverse business layout demonstrates Luzhou Laojiao's ambition in the cultural tourism field [1]. Market Trends - The rise in living standards and changing consumer attitudes have made cultural tourism a new consumption trend, which Luzhou Laojiao is responding to by leveraging its cultural resources and brand advantages [3]. - The establishment of the new company is expected to inject vitality into the local economy, promoting employment and economic growth through the development of the cultural tourism industry [3]. Strategic Importance - The formation of Luzhou Laojiao Cultural Tourism Development Co., Ltd. represents a strategic choice for the company in response to market trends and is a significant step towards diversification [3]. - The company is anticipated to enhance Luzhou Laojiao's brand influence and market competitiveness, laying a solid foundation for future development [3].