金山办公半年报：公司业绩稳健增长，AI驱动战略成效初显

Core Insights - Kingsoft Office reported a revenue of 2.657 billion yuan for the first half of 2025, a year-on-year increase of 10.12% [1] - The net profit attributable to the parent company was 747 million yuan, up 3.57% year-on-year, while the net profit excluding non-recurring gains and losses was 727 million yuan, reflecting a growth of 5.77% [1] - The WPS personal business generated 1.748 billion yuan in revenue, an increase of 8.38% year-on-year, and the WPS 365 business saw a significant revenue growth of 62.27%, reaching 309 million yuan [1][3] Business Performance - WPS AI monthly active users reached a record high of 29.51 million, a substantial increase from 19.68 million at the end of 2024, indicating strong user engagement driven by AI technology [1] - The number of monthly active devices for WPS Office globally reached 651 million, marking an 8.56% year-on-year growth, with PC and mobile versions growing by 12.29% and 5.48% respectively [2] - The enterprise market for WPS 365 showed rapid growth, with a revenue of 309 million yuan, driven by product upgrades and deeper industry penetration [3] Product Development - The launch of WPS AI 3.0 and the native Office AI assistant, WPS Lingxi, represents a significant innovation in integrating AI with office software, redefining traditional functionalities [5] - WPS Lingxi has been recognized at the 2025 World Artificial Intelligence Conference, showcasing its capabilities in multi-turn dialogue and document modification [5] - R&D investment reached 959 million yuan in the first half of 2025, an 18.70% increase year-on-year, reflecting the company's commitment to technological innovation [6] Market Expansion - WPS 365 has established a strong presence in the education sector, with a coverage rate of 75% in top-tier universities, serving over 1,000 institutions and 20 million students [3] - The company has expanded its client base to include major enterprises such as China Unicom and China National Offshore Oil Corporation, enhancing its influence in both state-owned and private sectors [4]