百亿收购、绑定Plessey，歌尔豪赌AR｜氪金·硬科技

Core Viewpoint - Goer Group is strategically shifting its focus towards the AR industry by acquiring upstream resources and investing in key technologies to enhance its competitive edge in the precision component sector and strengthen ties with leading clients [1][2][6] Group 1: Acquisitions and Investments - Goer Group has made significant acquisitions, including a HKD 10.4 billion (approximately RMB 9.5 billion) purchase of Hong Kong Mia and Changhong Industrial, which are key suppliers for Apple's metal frames [1][2] - The company has also provided a USD 100 million loan to Haylo to support its acquisition of UK Micro-LED leader Plessey, indicating a commitment to integrating high-tech assets [1][6][7] - The acquisitions aim to enhance Goer's capabilities in precision metal processing, which is crucial for lightweight AR glasses, and to solidify its position in the high-barrier AR technology landscape [2][3] Group 2: Market Position and Competitive Advantage - Goer Group is positioned as a supplier for major companies like Huawei, Samsung, Xiaomi, Meta, and Amazon, providing optical components and acoustic modules for AI glasses and other products [3][4] - The company offers a cost advantage of 3%-5% compared to competitors by providing a bundled quote of "complete machine + shell + antenna" for AR glasses and smartwatches [3][5] - If Goer captures 15%-20% of the projected global shipments of smartwatches and AR glasses by 2025, the revenue increase could reach RMB 22 billion to RMB 26 billion, representing 25%-30% of its total revenue for 2024 [3][5] Group 3: Financial Performance and Growth Potential - Goer Group's precision components business, although currently a smaller revenue contributor, has shown significant growth with a 21% year-on-year increase in revenue, indicating its potential to drive overall company performance [5][6] - The AR segment is expected to be a major growth driver, with projected revenue contributions from major clients like Xiaomi, which could account for 1/7 of Goer's expected revenue growth [9][10] - The company anticipates that the AR business will not only replace the declining smart hardware segment but also enhance profitability due to its high-value characteristics [9][10]