抖音2025年中反诈数据出炉 日均提醒用户超800万次
BABABABA(US:BABA) Cai Fu Zai Xian·2025-08-27 02:18

Core Viewpoint - The rise of digitalization has brought convenience but also increased risks of online fraud, prompting Douyin to enhance its anti-fraud measures significantly in response to the growing threat of telecom fraud [1][2]. Group 1: Anti-Fraud Measures - Douyin has implemented AI-driven solutions and enhanced the functionality of its "Verification Assistant" to improve anti-fraud governance efficiency [1]. - From January to July 2025, Douyin intercepted over 7 million fraudulent messages daily and sent more than 8 million anti-fraud reminders to users through various channels [1]. - Douyin has been actively collaborating with regulatory bodies and has initiated various anti-fraud campaigns, including the "Anti-Fraud Week" and "Back to School" activities aimed at raising awareness among students [2][5]. Group 2: Targeted Fraud Types - The report highlights the prevalence of job-related scams targeting students, where fraudsters lure them with high-paying part-time jobs and subsequently trick them into downloading malicious software [2][3]. - Older adults are also a significant target for fraud, with scammers impersonating Douyin customer service to extract sensitive information [3]. - Various fraudulent applications have been identified, including those masquerading as Douyin services, which are designed to steal user data and funds [4][3]. Group 3: Collaborative Efforts - Douyin emphasizes the importance of cross-platform cooperation to combat the complex nature of telecom fraud, as scams often span multiple platforms [5]. - The establishment of the "Douyin Anti-Fraud Alliance" and the launch of anti-fraud themed short dramas are part of Douyin's strategy to enhance public awareness and engagement in anti-fraud efforts [5].