蜜雪集团2025年上半年收入约148.75亿元

Group 1 - The core viewpoint of the news is that Mixue Group has reported significant growth in its mid-term performance for the six months ending June 30, 2025, with revenue reaching approximately 14.875 billion RMB, a year-on-year increase of 39.3% [1] - The increase in revenue is primarily attributed to higher sales from products and equipment, as well as increased income from franchising and related services [1] - The gross profit margin for product and equipment sales slightly decreased from 30.5% to 30.3% due to rising raw material costs and changes in revenue structure [1] Group 2 - The gross profit margin for franchising and related services improved from 81.7% to 82.7%, driven by the continuous expansion of the franchise store network, enhancing economies of scale [1] - As of June 30, 2025, Mixue Group operates over 53,000 stores globally, with a significant presence in mainland China across 31 provinces, autonomous regions, and municipalities [2] - The company has also established approximately 4,700 stores outside mainland China, focusing on deepening its presence in Southeast Asia while exploring new markets for global expansion [2]