POP MART(HK:09992) Bei Ke Cai Jing·2025-08-27 13:05Core Insights - The upcoming online sale of "Mini LABUBU" from Pop Mart is generating significant pre-order interest, indicating strong consumer demand [2] - The "Heart Code" series consists of 30 collectible figures, with a price point of 79 yuan for the mini version, compared to 99 yuan for the regular version [2] - The offline sale is set to begin on August 29, but there may be inventory shortages due to high online pre-orders [2] Sales Performance - The "Heart Code" series has already seen 24,100 pre-orders on the Dewu platform, with additional pre-sale listings on platforms like Taobao and Xianyu [2] - The "Star People Good Dream Meteorological Bureau Series" sold over 2,000 units within five days of its release, with 12,000 users expressing interest [2] Product Details - The "Heart Code" series includes two sub-series, each containing 14 regular items and one hidden item, totaling 30 designs [2] - The complete set of mini LABUBU is priced at 1,106 yuan, highlighting the premium nature of the collectible items [2]