YONGDA AUTO(HK:03669) Zhi Tong Cai Jing·2025-08-28 18:15Core Viewpoint - The automotive market in China is experiencing intensified competition, ongoing price wars, and significant penetration of new energy vehicles, leading to a shift in focus from volume to quality for dealers like Yongda Auto [2][9]. Group 1: Market Overview - In the first half of 2025, China's passenger car sales increased by 10.8% year-on-year to 10.902 million units, but the oversupply situation has intensified, leading to a price drop of 11.4% on average for new cars [2]. - The penetration rate of new energy vehicles reached 50.2%, with a single month exceeding 53.3%, impacting traditional fuel vehicle market share and shifting competition towards technology and service [2]. Group 2: Yongda Auto's Performance - Yongda Auto reported revenue of 27.072 billion yuan in the first half of 2025, maintaining profitability after asset impairment adjustments [3]. - The company improved operational quality, with inventory turnover days reduced to 26.3 days, a decrease of 0.4 days year-on-year, and net cash from operating activities increased by 66.9% to 1.167 billion yuan [3]. - The net debt ratio at the end of the period was 9.8%, down 0.4 percentage points year-on-year, indicating ongoing financial structure optimization [3]. Group 3: Operational Strategies - Yongda Auto implemented proactive inventory control and dynamic adjustments, reducing inventory balance to 4.986 billion yuan, a decrease of 6.8% from the end of 2024 [4]. - The company closed 19 non-core stores while opening 7 new stores focused on key brands, enhancing operational efficiency and brand concentration [4][5]. Group 4: New Energy and Aftermarket Growth - Yongda Auto's independent new energy brand sales reached 10,312 units, a 49% increase year-on-year, with direct sales mode growing by 123.1% [6]. - The average selling price of new energy vehicles was 267,300 yuan, with a gross margin exceeding 4%, significantly higher than traditional fuel vehicles [6]. - Aftermarket services for new energy vehicles generated 216 million yuan in revenue, a 75.8% increase, with a customer base of 72,300, reflecting a shift to a full-cycle operation model [7]. Group 5: Sustainable Development Logic - Yongda Auto's strategy of "controlling inventory, stabilizing cash flow, and enhancing services" aligns with the industry's transition from incremental to stock market competition [9][10]. - The company’s high after-sales absorption rate of 84.2% indicates that over 80% of fixed operating costs are covered by after-sales services, allowing new car sales to contribute minimally to overall profitability [10]. - The focus on quality over quantity positions Yongda Auto favorably in a market where service attributes are becoming more critical than sales attributes [10][11].